On the occasion of the National Day holiday on September 2 this year, Gia Lai welcomed nearly 300,000 tourists, with revenue reaching more than 600 billion VND, an increase of over 10% over the same period in 2024. Of which, the total number of overnight guests reached over 110,000.
The number of visitors attending the event and visiting island tourist areas and destinations such as Ky Co, Eo Gio - Nhon Ly, Hon Kho - Nhon Hai... also increased, with more than 183,000 visitors, an increase of 14.4% over the same period last year.

According to the Department of Culture, Sports and Tourism of Gia Lai province, this year's holiday will last 4 consecutive days, the weather will be sunny and cool, creating favorable conditions for people and tourists to participate in sightseeing, cultural experiences, cuisine and resorts.
accommodation establishments, tourist areas, food and beverage services and shopping in the area are all carefully prepared with facilities, publicly listing prices, selling at the right prices, ensuring security and safety for tourists.

In order to attract visitors, the province has organized many outstanding events such as the Gia Lai Provincial Investment Promotion Conference in 2025 with the participation of more than 400 domestic and foreign enterprises. Economic exhibition activities, OCOP product display, AI technology demonstration... attracted about 6,000 visitors, contributing to promoting potential, strengths and creating opportunities for connecting investment cooperation.
Within the framework of the Elegant Festival of the Great Duong - Blue Sea convergence in 2025 taking place from August 29 to September 2, many special programs were held such as: Opening Ceremony; Central Highlands Coffee and Gong Culture Festival; Culinary Festival "D Delicious Dishes from Bazan and Sea" associated with the OCOP product exhibition area, traditional craft villages; Tuong and Bai Choi art performances; Street festival; Light festival... attracting more than 100,000 participants.

This year's holiday, many tourists tend to combine visiting sea and island destinations and experiencing modern culinary spaces. In particular, East West Brewing Restaurant at Quy Nhon beach is chosen by many people for its modern industrial design style, sea space and unique craft beer flavor, contributing to enriching the experience when coming to Gia Lai.
Ms. Nguyen Kieu My (35 years old, living in Ho Chi Minh City) shared: "The holiday in Quy Nhon with my family was very complete, experiencing diverse cuisine and "forest - sea" culture throughout the festival. East West Brewing is also an interesting choice with quite a Western space and drink, very new".

Ms. Do Thi Dieu Hanh - Director of the Department of Culture, Sports and Tourism of Gia Lai province - commented that the East of the province with the characteristics of sea tourism, cultural tourism attracts a large number of tourists, while the West focuses on tourist complexes such as Hoan Kiem Lake - Chu Dang Ya, a hundred-year-old pine hill, tea hills...
"Sea tourism such as Ky Co, Eo Gio, Hon Kho, Quy Nhon is still the top choice of tourists during this year's holiday. Next is the system of Champa towers such as the doi tower, Banh It tower; Quang Trung Museum, Lang Song Sub- monastery...", Ms. Hanh said.