Jemmia Diamond honors Vietnamese spirit at the World Diamond Conference 2024

The World Diamond Congress 2024 was recently held in Dubai, one of the leading commercial and financial centers of the Middle East and an important area in the global diamond industry, home to many leading businesses operating in the fields of diamond mining, processing and distribution.

This is an important international event, bringing together experts, businesses, and investors in the industry from around the world with the aim of connecting international partners, sharing knowledge and new trends, promoting the development of the global diamond industry and exploring investment opportunities.

The event featured prominent speakers such as Dr. Thani Bin Ahmed Al Zeyoudi, UAE Minister of Foreign Trade, and Mr. Al Cook, CEO of De Beers Group. The conference was part of Dubai Diamond Week, which took place from November 11 to November 15.

International cooperation opportunities and the journey to elevate the position of Vietnamese diamonds

At the event, Vietnamese brands had the opportunity to meet companies in the diamond supply chain from upstream such as diamond mining companies De Beers, Alrosa and ENDIAMA E.P. to midstream such as testing and certification companies: GIA (Gemological Institute of America), IGI (International Gemological Institute), and other diamond laboratories. However, not to mention diamond distribution and marketing companies around the world.

Access to the world's leading individuals and organizations has helped Jemmia quickly grasp international standards in the diamond industry to further improve the quality of services and products.

In addition, this is also an opportunity to expand and ensure a stable supply and high quality diamonds, especially the source of super rare diamonds in the world, helping the brand always fully meet the needs of Vietnamese people.

In addition, meeting with experts at the Conference not only brings knowledge but also helps Vietnamese brands establish relationships with international partners.

This is the premise for long-term cooperation projects, oriented towards entering the international market and having the ability to access global resources to build for long-term development.

Mark your identity with the masterpiece "Dong A's Heroic Spirit"

Coming to the event, 10 senior leaders of Jemmia wore the badge "Dong A Spirit", one of the exclusive products invented by Jemmia Diamond, with the spirit of learning and connecting tirelessly with hundreds of individuals and organizations at the Conference, showing the image of Vietnamese people as extremely strong and constantly striving to develop.

It is known that many friends and partners were surprised when they saw this exquisitely designed badge imbued with national spirit. With the spirit of constantly promoting and spreading the quintessence of Vietnam, Jemmia Diamond's leaders introduced this product as a product inspired by and combining the aspirational and resilient image of the star on the Vietnamese National Flag and the ancient lotus flower of the Ly - Tran period, a glorious period of politics, military, culture and society in ancient Vietnam.

“With the timeless beauty of a glorious history and the sophistication in every detail, the work quickly attracted attention and aroused the desire to own it from many international partners. In addition, we also continuously receive questions about why Jemmia Diamond has not set up a showroom in Dubai. This is truly a positive signal not only for our brand but also for the Vietnamese diamond and jewelry industry” - Representative of the brand's Board of Directors shared.

With the goal of positioning a jewelry brand with a strong national identity, Jemmia always integrates the quintessence of culture and art into each collection, while meeting international standards to create works worthy of global standards. The brand has always demonstrated its steadfastness and adherence to strategic goals, constantly seeking opportunities and honoring Vietnamese quintessence through international partners and events. In particular, becoming the first and only Vietnamese brand to attend the 2024 World Diamond Conference is an important milestone, of great significance in spreading the culture and development journey of Jemmia in particular as well as the Vietnamese diamond industry in general.