At Vincom Mega Mall Thao Dien, hundreds of customers flock to shop for discounted branded goods - City sale. The atmosphere became exciting when many brands launched discounts of up to 80% for some items.
Ms. Van Anh (residing in Bien Hoa City, Dong Nai) said she spent more than 2 million VND to buy cosmetics. "Although I can buy satisfactory goods, I see an 80% discount table here, making many people think that all products are discounted by 80%. In fact, big brands are offering fewer promotions, she said.
According to records, many fashion, cosmetics, accessories, and household appliance brands offer discounts ranging from 30-80%. The cosmetics and fashion stalls are always crowded with customers, many products quickly run out of size and models just a few hours after opening.
Not only at Vincom Mega Mall Thao Dien, many other supermarket and shopping center systems in Ho Chi Minh City have also simultaneously launched a major incentive program, extending throughout the holiday to stimulate consumption.
At Ben Thanh Metro Station, international cosmetics, fashion and accessories brands continuously apply the "buy 1 get 1" program, " discounts on shocking prices during rush hour", attracting a large number of customers lining up to shop.
Mr. Hoang Minh (residing in Binh Quoi ward) shared that this year he chose to buy clothes and sneakers because of the quite deep discount: "I bought shoes with a discount of 40% and a jacket with a discount of 50%, for a total of nearly 2 million VND. Compared to normal days, it is much cheaper, so I took the opportunity to buy it for long-term use. However, some hot models died very quickly.
At Diamond Plaza and SC VivoCity, items from fashion, cosmetics, accessories to household appliances are also strongly promoted, some places up to 80%.
Mr. Nguyen Nguyen Phuong - Deputy Director of the Department of Industry and Trade of Ho Chi Minh City commented that this year's promotion event at the central metro station has opened a new shopping space for people and tourists. The combination of stations with shopping malls is considered an international trend.
