The heat comes not only from the rare long-term land fund directly facing the sea in Da Nang, but also from the interest rate ceiling of only 0 - 6%/year for 5 years and the 18-month construction extension policy, creating more room to hold capital, maintain position and catch up with the price increase of the entire region.
Booking surges, the race to keep a good spot enters a decisive moment
From the beginning of 2026 to now, few shopping baskets have created such strong and long-lasting attraction as Pearl Island - Vinhomes Hai Van Bay.
As soon as it was revealed, Pearl Island recorded up to 924 bookings in just 72 hours. After the kick-off ceremony on May 5, the market continued to heat up and is entering its climax before the apartment assembly event on May 10.
According to the plan, the Pearl Island assembly event will simultaneously take place at 3 major locations, including a sales office at Vincom Long Bien (Hanoi), a Vinhomes Hai Van Bay sales office in Da Nang and a Vinhomes Real Estate Exchange, Vincom Mega Mall Thao Dien (HCMC). The fact that the event is organized simultaneously in all three regions shows the attractiveness of Pearl Island as well as the special interest of investors in this super rare sea surface basket.
Recorded as of May 9, thousands of bookings have been received by agents and the number continues to increase rapidly every hour, coming from investors across the country, even from the overseas Vietnamese community.
Ms. Luu Thi Thuong - Project Director of MICC Group, said that Pearl Island creates a rare "fierce" heat. The entire system operates continuously until late at night to update bookings and support customers. Apartments located near the sea, with direct view of Nam Chon Bay or near amenities become the focus of fierce competition.
“We have participated in distributing many large projects but very rarely see products maintaining continuous heat like Pearl Island. In just 4 days after the kick-off ceremony, the company recorded more than 150 bookings. Many investors are willing to spend money first, choose the next apartment to maintain priority rights on the apartment assembly day,” Ms. Luu Thi Thuong revealed.
According to Ms. Thuong, what makes the market maintain a strong interest in Pearl Island also stems from the need to own irreversible asset lines and almost no similar supply in the future. Investors understand that if they miss this stage, there will be no second opportunity.
Leverage from the best financial policy in the market
Besides the attraction from scarcity, a series of the best financial policies in the market are becoming a catalyst that is heating up the "race" to own Pearl Island every hour.
In the context that interest rates are still a big problem for investors, Vinhomes' policy of fixing the ceiling interest rate from 0% - 6%/year for 5 years is seen as a safe buffer zone, helping investors optimize and control capital costs in the medium and long term.
In particular, the policy of extending the construction progress to 18 months for the standard apartment fund for rough handover is creating a great advantage for Pearl Island. Instead of having to focus financial resources from the beginning, investors using financial leverage only need to spend 20% of capital on land prices and commercial value. Construction costs are pushed back according to the schedule and are "frozen" from the beginning, without fluctuating according to market prices. This policy also creates financial "breath", helping capital to be circulated flexibly, improving efficiency of use and reducing liquidity risks.
Expanding construction also helps the investment problem go in the right orbit for the entire area. When key amenities and hundreds of low-rise apartments of Vinhomes Hai Van Bay are completed by the end of 2027, the flow of residents and tourists will become clearer.
Notably, during this time, real estate values continued to increase according to infrastructure progress, the speed of urbanization and the flow of people moving to Northwest Da Nang, thereby opening up a double profit margin on the same asset.
In the context of increasingly scarce long-term sea surface land funds, Pearl Island is considered a rare remaining opportunity to hold the sea bay residence in Da Nang before the entire operating ecosystem and new value premises are established.
According to Dr. Tran Xuan Luong, Deputy Director of the Institute for Research and Evaluation of Vietnam's Real Estate Market, the scarcity and long-term legality give Pearl Island a very wide room to increase prices.
“In particular, for long-term investors, this is a type of asset that has better resistance through market cycles, because core values are not eroded over time. In other words, if the market fluctuates cyclically, assets with a solid legal basis and limited supply such as Pearl Island are often the group that recovers early and maintains prices best,” commented Dr. Tran Xuan Luong.
