As of the morning of January 29, Tran Thanh's film "The Four Guardians" had sold about 100,000 tickets, officially becoming the Vietnamese Tet film with the highest number of tickets sold this year.
Films by other directors were left far behind, Thu Trang's "Billion Dollar Kiss" sold more than 4,000 tickets, Nguyen Quang Dung's "Love by Mistake" sold nearly 1,700 tickets.
The movie has had a high number of ticket buyers before it was released, thanks to Tran Thanh's brand and the effectiveness of media art.
Speaking of Tran Thanh's brand, it is clear, because for several years in a row, Tran Thanh's films have always attracted the highest audience in the Tet film market. Tran Thanh is the first Vietnamese director to have many films surpassing the 400 billion VND mark.
Tran Thanh's films "Nha Ba Nu", "Bo Gia", "Mai" are products loved by the audience, the number of viewers and revenue say it all. There are many opinions that Tran Thanh's films are "market" films, not art, but it is not easy to use a yardstick to "measure" art.
No matter what anyone says, Tran Thanh's movies are still the best-selling and he is a successful director. Hollywood movies are the same, just count the money and then talk about good or bad movies and the director's success.
Tran Thanh does not speak modestly to please the audience, but speaks frankly about his thoughts: "I don't want to make bad movies to disappoint the audience." Not only confident in his ability to make good movies, Tran Thanh also does not hide his ambition to become the first director to reach a revenue of a thousand billion.
Vietnamese audiences love to watch Korean, Chinese, American movies, Vietnam has become a market for international cinema. Therefore, when there are movies that attract domestic audiences, it shows the effort and talent of the filmmakers. Not to mention, the cinema also affects the promotion of Vietnamese brands, especially the tourism industry.
Tran Thanh's film "Mai" was once the Vietnamese film with the highest international revenue, with 2 million USD. Hopefully, there will be more films by Tran Thanh and other directors that will conquer the world market.
Returning to "The Four Guardians", with a favorable start, we hope Tran Thanh will achieve his trillion-dollar ambition and not "disappoint the audience".
