On the afternoon of April 4, the Investigation Police Agency of the Ministry of Public Security announced the decision to prosecute and temporarily detain 5 defendants, including Pham Quang Linh (Quang Linh Vlogs) and Nguyen Thi Thai Hang (Hang Du Muc).
All are related to the act of producing fake goods and deceiving customers according to Articles 193 and 198 of the Penal Code.
Many people regret Quang Linh Vlogs and Hang Du Cach, with millions of followers on social networks, who were once loved for their content and close messages.
However, the scandal surrounding Kera vegetable candy - a product accused of false advertising - has recently shaken their image.
Although Quang Linh Vlogs and Hang Duoc had publicly apologized before, that was still not enough.
From the administrative fine of 140 million VND in March 2025 for quality- misading advertising, to criminal prosecution, showing unpredictable consequences when KOLs lack information verification, taking advantage of their influence to defraud customers.
Quang Linh Vlogs and Hang Duoc being arrested is an invaluable lesson in the responsibility of influential people and businesses in the digital age.
It shows that the reputation of each individual, no matter how big, is not a "disguise" to cover up violations, but must be associated with transparency.
Especially when public trust is betrayed, the price to pay is not only a fine but also a personal reputation that is difficult to save and the destination is the life of the club.
This incident also exposed the worrying reality in digital age business, where technology and social networks have become tools for making quick money but lack control.
Chi Em rot Group Joint Stock Company, chaired by Hang Du Cac and a member of the Board of Directors, and Asia Life Company were accused of producing counterfeit food, showing serious loopholes in the supply chain and quality management.
Although livestream sales and online advertising bring great profits, if there is no business ethics, it will cause direct damage to consumers and indirectly erode the reputation of the Vietnamese e-commerce industry.
Finally, the prosecution of Quang Linh Vlogs and Hang Duoc once again affirmed the important role of the law in protecting consumer rights and healthy the business environment.
Prosecution of 5 defendants under Articles 193 (production of counterfeit goods) and 198 (deceiving customers) of the Penal Code sends a strong message: no one is above the law, regardless of reputation or influence.
This is a positive signal, strengthening the belief that justice will be enforced, while reminding consumers to always be more careful when buying KOLs' advertising.
The drastic action of the Ministry of Public Security not only handles violators but also contributes to restoring order in the online business sector that has been developing hotly recently.