Vietnamese tighten spending but still increase investment in health

Thu Thủy |

Besides forming a healthy and wholesome lifestyle, health protection solutions are a companion that needs to be prioritized in Vietnamese family spending.

Is just building a healthy and strong lifestyle enough to protect health?

Health has become a top priority for Vietnamese households, especially in the context of many existing challenges. According to a report from NielsenIQ (NIQ) on Asian consumer concerns in the first months of 2024, most countries in this region are currently facing increasing concerns about food prices. In Vietnam alone, economic and health issues account for the most profound concerns of consumers.

To improve their mental, physical and intellectual health, Vietnamese families are combining many methods, from choosing nutritious foods to building healthy living habits. Every meal, living habit, and even moments together between family members are carefully taken care of.

Cac gia dinh can quan tam loi song hang ngay lan nhung phuong an du phong suc khoe. Anh Prudential
Families need to pay attention to their daily lifestyle and health prevention plans. Photo: Prudential

Ms. Thu Thao (District 9, Ho Chi Minh City) shared: "No matter how busy we are, my family still sets aside time on weekends for our children to play sports, which not only helps them stay healthy but also provides an opportunity to bond as a family. More than that, my husband and I always try to choose healthy foods and create positive living principles, especially setting an example for our children."

However, investing in lifestyle does not eliminate all potential risks to health, and people may face large medical costs. According to Vietnam Report, by 2025, total spending on the healthcare sector in Vietnam is expected to reach 23.3 billion USD, with an average per capita spending of 244 USD. This partly shows the increasing investment of people in healthcare and preventive plans for medical costs.

To truly optimize the quality of life and health story of the family, in addition to maintaining a healthy lifestyle, there should be a suitable health care strategy for the family, because society starts from families. Only when the family is healthy and happy can society develop better.

Strengthen health protection for the whole family with a comprehensive "strategy"

In addition to maintaining the golden rules of family care, a solid financial foundation plays an important role in providing stability and peace of mind for the future. This is a “strategy” that helps families proactively cope with unexpected events, especially in the context of increasingly unpredictable health risks.

Currently, special insurance packages that meet health care needs are becoming a popular choice for many Vietnamese families. Not only is it a financial support solution when there is a health risk, this “strategy” also helps customers build long-term plans, protect assets and accumulate for the future. Because the happiness of the whole family depends a lot on the health of each member.

In fact, according to a survey by Coc Coc (*) on modern consumer trends, 16% of consumers regularly use financial services such as insurance, with more than 50% of respondents saying they participate in insurance with the goal of protecting assets, health and protecting the interests of themselves and their families.

To meet this need for health protection, Prudential recently launched the program "One Health Solution, Happy Family" to help customers increase protection benefits for themselves or their families (*).

Anh: Prudential
Photo: Prudential

Specifically, when participating in the joint insurance products including PRU-Active Life, PRU-Optimal Protection, PRU-Maturity Journey, PRU-Solid or the unit-linked insurance product PRU-Flexible Investment, and attaching the health protection supplementary insurance product PRU-Healthy Journey, customers will be able to participate in the promotion program with a gift of a Shopee voucher worth 300,000 VND, the voucher can be used to buy e-vouchers for personal accident insurance products PRU-24/7 Protection and PRU-Happy Life, which can be purchased for themselves or for relatives to enhance protection.

Promotion period from October 1, 2024 to December 31, 2024 with a total prize value of up to more than 3.6 billion VND with the number of gifts up to 12,258 Shopee vouchers during the program.

With the accompanying Shopee voucher that can be used to purchase insurance products online, customers can not only easily activate and manage anytime, anywhere, but also increase protection benefits for themselves or their loved ones. (*)

Health is always a priceless asset of every human being, the foundation for enjoying complete happiness and should be put first before other needs. Therefore, investing in comprehensive protection solutions is not only an investment in health, but also a commitment to building a happy and sustainable life for the family.

(*) Customers can use the incentives from this promotion program to purchase insurance contracts for themselves or their family members to increase protection.

Thu Thủy
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