On October 5, the Vietnam Digital Communications Association and VietTimes Electronic Magazine organized the Vietnam Digital Awards 2024. This is an annual award, sponsored by the Ministry of Information and Communications, to honor outstanding digital transformation achievements of state agencies, public service units, businesses and individuals who have contributed to promoting national digital transformation.
Continuing the "bumper harvest" of 2023, this year, the Military Commercial Joint Stock Bank (MB) owns three digital solutions honored in the category of "Outstanding Digital Transformation Enterprise", including mSeller sales management software, MB Stellar payment fashion bracelet and MB JCB Be The Sky card.
Join the youth trend
In recent years, MB has expanded its influence not only in the financial sector but also in modern lifestyle, leading the trend of today's youth. This is clearly demonstrated in two recent digital products of MB: MB Stellar payment fashion bracelet and MB JCB Be The Sky card.
As a leading bank in digital transformation and innovation, MB always surprises the market by continuously launching card products that are closely linked to the needs and lifestyles of young people. In early 2024, MB "caused a fever" when launching the unique product Be The Sky - the result of cooperation between the bank, singer Son Tung M-TP and international card organization JCB. This is also the first bank card in Vietnam to be directly linked to the activities of a celebrity.
The MB JCB Be The Sky card integrates a dual ATM and credit card feature in one chip. This technology allows cardholders to flexibly use funds from their credit limit and payment account (prioritizing the most suitable funds for each type of customer transaction). The special feature of the Be The Sky card is that card information such as card number, expiration date, CVV... is not printed directly on the card surface. Instead, customers can view card information directly on the MBBank App, helping to minimize information disclosure when using it.
Designed exclusively for Son Tung M-TP's "Sky" fan community, the Be The Sky card is not only a financial product, but also a crystallization of music and technology elements, connecting fans with their idols.
Launched in mid-November 2023, MB Stellar is the first payment bracelet in the Vietnamese market. MB Stellar brings breakthrough 5.0 payment technology by integrating 2 debit and credit chips in the same product. The product helps customers easily make one-touch payments without a network connection or charging, creating a smooth and enjoyable payment experience for users.
With a variety of designs, colors and a set of uniquely designed charms, MB Stellar is also water and dust resistant, suitable for all weather conditions and outdoor activities, especially for dynamic young people aged 25 - 40. Not just a payment product, MB Stellar also opens the door to the revolution of Wearable Payment Technology in Vietnam. With its convenience and fun, MB Stellar has been warmly welcomed by more than 10 million customers, online communities and domestic and foreign press.
Continuously improving user experience
For mSeller sales management software, the solution is highly appreciated by the council thanks to its outstanding and convenient payment experience for users. With a focus on simplifying operations and ease of use, mSeller brings benefits not only to shop owners, restaurant staff but also to diners.
The main function of mSeller is store management and sales support. In particular, the software prioritizes optimizing the user experience with functions such as: dynamic QR payment; iMenu system helps users order and pay automatically. The positive aspect of mSeller is not only in increasing business performance for store owners through detailed order reporting features, revenue management and online store status management, but also in minimizing transaction time and optimizing the ordering and payment experience.
Sharing about the award, MB representative said: “The 2024 Outstanding Digital Transformation Enterprise Award is the result of the customer-centric philosophy and the determination to constantly innovate and create of the MB team. This is both a special mark to celebrate MB's 30th birthday (November 4, 1994 - November 4, 2024), and a motivation for us to continue to conquer the vision of becoming a digital enterprise and a leading financial group by 2026."
