SeABank collaborates with singer My Tam to launch Visa SeASoul 2in1 card

Phan Thu |

On August 16, Southeast Asia Commercial Joint Stock Bank (SeABank, stock code: SSB) collaborated with singer My Tam to launch a special multi-functional international card Visa SeASoul 2in1.

Integrating the features of a debit and credit card, the 2in1 SeASoul card not only brings a flexible, personalized financial experience with lifestyle, but also conveys the message "comprehensive Tri An - truly Connecting the Heart" that SeABank and singer My Tam want for customers and music lovers My Tam.

Originating from Heart

In the bustling modern life where human emotions are easily forgotten amid the pressures of life, the experiences of service that bring spiritual value are increasingly expected by customers. From a pure role as a means of spending, modern financial products are changing strongly towards personalizing customer experience.

With the motto "Customer-centric", SeABank is one of the pioneering banks providing personalized products and services, owning many specialized card lines to meet diverse needs and modern lifestyles such as: resort travel (SeATravel), sports ( BRGGolf), shopping (SeA-Easy), beauty (SeALady Cashback) ...

Continuing to affirm its commitment to serving customers wholeheartedly, SeABank has cooperated with the international card organization Visa and singer My Tam - a talented, sincere artist and very dedicated to the community, to launch the international card product Visa SeASoul 2in1.

Ngan hang TMCP Dong Nam A (SeABank, ma chung khoan: SSB) ket hop cung ca si My Tam ra mat the quoc te da nang dac biet Visa SeASoul 2in1. Anh: SeABank
Southeast Asia Commercial Joint Stock Bank (SeABank, stock code: SSB) cooperated with singer My Tam to launch a special multi-functional international card Visa SeASoul 2in1. Photo: SeABank

At the launching ceremony of the 2in1 SeASoul Visa card on August 16, 2025, Vice Chairman of the Board of Directors of SeABank Le Thu Thuy said: SeABank believes that a modern financial product does not stop at meeting spending needs, but also needs to come from the word heart to touch the emotions of customers.

The 2in1 SeASoul card was created from understanding and sincerity, affirming the development strategic vision of "Customer-centricity", along with the mission of serving with dedication to bring happiness and a prosperous future to the community. SeABank hopes that accompanying singer My Tam - an artist who is always oriented towards the community will create resonance in the journey of spreading human values to customers.

My Tam va SeABank da ket noi tu su dong dieu trong niem tin va he gia tri, khi ca hai cung dat khan gia va khach hang lam trong tam, huong toi nhung ket noi tu tam va that tam. Anh: SeABank
My Tam and SeABank have connected through harmony in trust and value system, when both of them put the audience and customers at the center, aiming for connections from the heart and sincerity. Photo: SeABank

Singer My Tam also shared about collaborating with SeABank: Tam always believes that sincere values will touch the heart. Tam and SeABank have connected through harmony in trust and value system, when both of them put the audience and customers at the center, towards connections from the heart and sincerity. The 2in1 SeASoul card is a very special thing that SeABank and Tam want to convey their affection and positive messages to their Tri Am.

Originating from "compassion" to customer needs and the desire to connect humanistic values in accordance with the core spirit of the product "Heart - Heart - Heart Health", the 2in1 SeASoul Visa card is designed with the mission of bringing customers an emotional financial experience journey.

Commitment - Connecting with idols

The unique 2in1 SeASoul Visa card design with the signature of singer My Tam and the stylish bell from the song "Just enjoy" is a gift, a message from SeABank and singer My Tam to customers with a positive and meaningful message about optimism, strength to overcome difficulties in life.

Not only has the opportunity to receive a special gift set of merchandise from SeABank and a design by singer My Tam, the owner of the 2in1 SeASoul Visa card also has the privilege of being given tickets or buying tickets early for concerts or participating in SeABank's private events. In addition, with unique NFC technology, cardholders can easily connect to singer My Tam's hits anytime, anywhere with just 1 touch through a smartphone.

peace of mind - peace of mind to enjoy full incentives

With the desire to bring " peace of mind" moments that help customers spend flexibly, safely and securely, the 2in1 SeASoul Visa is designed with multi-functional applications integrated with technology and smart finance, while also having outstanding features of both debit and credit cards. The card is issued in 2 forms: virtual card and physical card, convenient for use, simple to carry, ready to use immediately after opening the card and activating.

The 2n1 SeASoul Visa card has many attractive incentive policies for My Tam fans and customers who love music, culture, arts, and entertainment to enjoy with peace of mind.

Accordingly, the SeASoul 2in1 Visa card owns a 15% refund for transactions on music and entertainment platforms: Spotify, Netflix, YouTube and My Tam's official website (mytammusic.com).

The card also refunds 1% for the fields of cuisine, tourism, culture, arts, entertainment and 0.2% for all other transactions, helping customers feel secure in spending daily. In addition, cardholders will be exempted from 100% of the fee for establishing 3-month installment transactions (unlimited number of installment transfers).

A special offer for fans when opening a SeASoul 2in1 card, SeABank will give cardholders a beautiful account with a structure of 10 numbers behind 1601 - the birth date of singer My Tam, with a delicate meaning of connection with the fan community, expressing the sincere companionship and gratitude from SeABank and My Tam.

Heart is healthy - Just happy, because your heart is contributing to the rhythm of love

Not only supporting convenient, flexible and safe spending, unique non-financial privileges help Visa SeASoul 2in1 become a place where emotions are nurtured, the soul is touched and humanistic values are spread.

For each newly opened and successfully activated SeABank 2in1 Visa card, SeABank will donate 3,000 VND to the SeABank/MT Foundation charity fund to spread love and join hands with the community.

The 2in1 Visa SeASoul multi-function card is a symbol of connection - where finance touches emotions, each card opened is an act of sharing, thereby demonstrating SeABank's strong commitment to sustainable finance and social responsibility.

Phan Thu
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