Just turn on the "Easy profit generation" feature on the SHB SAHA digital banking application, the idle money in the customer's payment account can automatically generate profits with a maximum level of up to 6%/year, while customers still proactively spend, pay and use money flexibly every day.
With Instant Profit, SHB offers a solution to help money in the account not "fall asleep". Customers only need to turn on the SHB SAHA feature once, select a payment account and set a balance to maintain according to their needs. When the balance in the account exceeds the set threshold, the system will automatically transfer the idle money to generate profit.
The highlight of this feature is that it helps customers both optimize idle cash flow and maintain flexibility in spending. The entire balance in the account can still be used when transactions, payments or financial obligations arise. The system will automatically process the profitable balance to ensure customer's money usage needs, helping cash flow always be in a state of both profitability and readiness to serve daily life.
Not only increasing the efficiency of money use, Instant profit is also designed to make it easy for customers to access and use right from the first experience. The entire process from learning about, activating features, to monitoring profit efficiency is 100% online on the SHB SAHA application, no need to go to the counter, no complicated procedures.
In addition, SHB also focuses on transparency and peace of mind in the process of use. Customers can easily track current interest, accumulated interest, interest receipt history, interest statements, transaction history... directly on the application. All information about cash flow and profitability is displayed clearly and visually, helping customers always proactively control their finances.

Easy profit is developed by SHB with the goal of bringing customers a lighter financial experience: money still moves and increases value every day, and customers have less to worry about optimizing each idle amount of money in their account.
This is also SHB's next step in the journey to develop smart digital banking solutions, focusing on customer experience, while increasing real value on every touch point.
A representative of SHB said: "With Instant Profit, SHB hopes to help customers optimize idle money in a simple, flexible and more secure way every day. With just one turn on the feature on SHB SAHA, the unused money can still generate profit on its own, while customers can still proactively spend, pay and manage finances right on the application. This is a practical solution that SHB develops to accompany customers on a journey to live more proactively and manage finances smarter in the digital age.
Through the launch of the idle profit feature, SHB continues to expand the utility ecosystem on the SHB SAHA digital platform, while gradually realizing the orientation of building a new generation of national-level banks.
This is a specific step in SHB's journey of comprehensive transformation, taking customers and the market as the center, taking people and culture as the foundation, taking technology and innovation as the driving force for breakthrough according to Resolution 57-NQ/TW of the Politburo, towards safe, efficient and sustainable growth.
Regarding technology orientation, SHB is implementing a strategy according to the 5 FIRST model including: Data + AI First, People First, Cloud First, Security First and Mobile First, thereby enhancing data and AI capabilities, personalizing customer experience, improving security and safety, and developing flexible digital infrastructure.
SHB aims to become the number 1 bank in terms of efficiency by 2030, the favorite digital bank, the best retail bank and the leading bank providing capital, financial products, and services to strategic corporate customers with ecosystems, supply chains, value chains, and green development; small and medium enterprises, and individual customers. Vision to 2035, SHB strives to become a modern bank, digital bank, and green bank in the leading group in the region.
The launch of Instant Profit not only adds a practical digital financial utility for customers, but also continues to affirm SHB's determination to increase value at every touch point, improve customer experience and realize long-term strategic goals.


To experience the easy profit feature on SHB SAHA, customers can quickly follow the following steps:
Step 1: Access the "Quiet profit" section on the SHB SAHA application on the Homepage, feature suggestion area or on the account screen.
Step 2: Tap "Start generating profit immediately", select the payment account and set the balance to maintain according to demand.
Step 3: Check the registration information, read and confirm the Terms & Conditions and Framework Contract on the application.
Step 4: Complete registration and start tracking the profitable balance, current interest, interest receipt history and transaction history right on SHB SAHA.
Through the launch of Instant Profit, SHB continues to expand the utility ecosystem on the SHB SAHA platform, aiming to bring practical, easy-to-use, transparent digital financial solutions that are more suitable for the cash flow management needs of modern customers.
