The strength of VPBank's corporate culture and the glue that unites us from the love of sports

Thạch Lam |

VPBank not only focuses on business growth, technology investment, infrastructure expansion but also focuses on improving the spiritual life of staff.

VPBank always believes that a strong organization must be built from the foundation of people who are prosperous in body, mind and spirit. Internal activities are always an invisible but strong glue, helping to connect personnel, arouse internal strength and spread the positive image of VPBank people.

The most typical recent example is the VPBank Sports Festival - VPOlympic 2025 with VPBank's identity, where each staff member is motivated, connected in a community, shared and shines together.

Here, sports are not simply achievements but become symbols of will, determination, a spirit of integrity, an aspiration to overcome the limits of close friends. These are the core values that make up the courage of every VPBanker.

More valuable than sports

From 2024, VPBank will deploy a corporate governance model across the ecosystem. This is also the premise for the VPOlympic Sports Festival to be held on the largest scale ever with the participation of all member companies, gathering 50 sports delegations with 6,000 athletes and VPKids across 3 regions of the North - Central - South... More than 1,000 medals were awarded for the tireless efforts of all athletes.

This year's VPOlympic also affirms its role as an activity imbued with cultural identity, spreading the core values of corporate culture in the entire ecosystem of VPBank.

VPOlympic dien ra tren quy mo toan he sinh thai quy tu 50 doan the thao cung 6.000 van dong vien va VPKids tren 3 mien Bac - Trung - Nam. Anh: VPBank
VPOlympic takes place on a scale of the entire ecosystem, gathering 50 sports delegations with 6,000 athletes and VPKids across 3 regions of the North - Central - South. Photo: VPBank

The participation of VPBanker's "F1 generation" VPKids adds meaning to VPOlympic 2025. VPKids not only represent inheritance but also symbolize sustainable development and the strength of solidarity in the VPBank extended family.

Instead of KPI indicators, work emails or office meetings... VPBank staff understand each other better through matches, competitions and burst into emotions in sports.

Nhung khung hinh “tuyet doi dien anh” tai VPOlympic. Anh: VPBank
" Absolutely cinematic" frames at VPOlympic. Photo: VPBank

That is also a clear demonstration of the trust of the Bank's Board of Directors shared at the opening ceremony of VPOlympic.

Ms. Pham Thi Nhung - Member of the Board of Directors of VPBank hopes that through VPOlympic, each member will be more attached, loving and accompanying each other as a family, thereby helping each VPBank member "bility to be healthy, truly safe, and live prosperously". These are the values that transcend the framework of a sports tournament, more than all wins and losses and sustainable results over time.

Sports spirit honors corporate culture

VPBank always identifies corporate culture as the foundation for strategic support, helping the bank realize its vision and mission. With 5 core values "aspiration - integrity - efficiency - discipline - creativity" - each VPBanker constantly practices, nurtures and spreads, considering it as a guiding principle in all activities.

When coming to VPOlympic 2025, corporate culture is not only demonstrated through the competitive efforts of athletes but also in solidarity, determination and desire to conquer new heights.

At VPBank, the aspiration to represent the strong desire to reach new heights. And for each VPBanker, setting challenging goals and overcoming their own limits is a way to realize personal aspirations.

The gold medal of athlete Nguyen Thi Lan Anh - an accounting specialist at VPBank Securities Company is the result of a systematic, unceasing training process, persistent with the curriculum every early morning. The achievement of 5 minutes and 36 seconds at the 1,500m distance is the result realized from internal aspirations.

Nhung chiec huy chuong vang Nhung buoc chay la ket qua cua su no luc khong ngung nghi. Anh: VPBank
Gold Medals Running steps are the result of tireless efforts. Photo: VPBank

It is not too much to say that VPOlympic is an opportunity for individuals to dare to break through their comfort zone to immerse themselves in the biggest sporting event of the year of the organization.

No one could have thought that an athlete who is "near to reach the milestone" of U60 like Mr. Bui Duc Manh - a manager of the Internal Audit Department could choose to participate in cheerleading.

creatively in each dance, actively contributing ideas, persistently practicing, "newly" yourself to harmonize with GenZ teammates and finally burst into tears with the gold medal convincingly. An experience that could not be more wonderful for Mr. Manh.

The above stories are just a few small slices in the big picture that VPOlympic 2025 has painted: a vivid picture, where each member has always remembered, practiced and applied core values in each running step, each breathing beat, each movement in both competition and practice.

VPOlympic 2025 gop phan hien thuc hoa chien luoc cua VPBank trong viec kien tao mot he sinh thai thinh vuong ben vung. Anh: VPBank
VPOlympic 2025 contributes to realizing VPBank's strategy in creating a sustainable prosperous ecosystem. Photo: VPBank

VPOlympic 2025 spreads cultural values - invisible values that cannot be easily qualitized by numbers, but are felt with the enthusiastic hearts of all participants. This is the motivation to help VPBank continuously reach new milestones, contributing to creating a companion with the era of the Vietnamese people's rise through prosperous collectives and people.

Thạch Lam
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