To determine the brand value rankings of K-Pop boy groups promoting in December, the Korea Brand Reputation Research Institute analyzed over 58 million data from November 7 to December 7, Korean time.
Based on the analysis results, the Institute found that boy group Seventeen accumulated the most consumer activity points in first place, achieving a score of 6,106,152.
Veteran K-Pop group Big Bang rose to second place this month with a score of 4,696,756. It's been a while since Big Bang has ranked so high on the list of hottest K-Pop groups.
Meanwhile, BTS ranked 3rd with a score of 4,533,725. This boy band has maintained good form over the past time.
The top 30 K-Pop boy groups on the brand value rankings in December, in order: Seventeen, Big Bang, BTS, Stray Kids, NCT, SHINee, The Boyz, TWS, ENHYPEN, ATEEZ, RIIZE, Super Junior.
Also on the list are: ASTRO, EXO, TOMORROW x TOGETHER, TVXQ, MONSTA X, BTOB, TREASURE, Wanna One, ZEROBASEONE, BOYNEXTDOOR, WINNER, 2PM, Highlight, GOT7, CRAVITY, Pentagon, ONEUS and EVNNE.