The Korean Business Research Institute has announced the latest brand reputation rankings for girl groups. This ranking is based on a comprehensive analysis of consumer participation, media coverage, interaction, and community metrics, using big data collected from June 13 to July 13.
Blackpink once again affirmed its leading position with an impressive brand reputation index of 8,488,643.
The group's score increased significantly by 35. 20% compared to the previous month, showing that the group's popularity and influence on the public is still at its highest level and has no competitors.
Looking at their keywords more carefully, phrases like JUMP, all group, Goyang concert were found, while the highest-ranking related phrases included back, performance, and All-kill.
This shows the public's interest in music and their world tour. The affection for Blackpink is still very positive, with a positive rate of 94.69%.
30 Kpop girl groups with the highest brand value in July, in order: Blackpink, IVE, TWICE, Red Velvet, Oh My Girl, ILLIT, KiiiKiii, i-dle, fromis_9, MEOVV, Apink, FIFTY FIFTY, LE SSERAFIM, izna, BABYMONSTER, H1-KEY, Hearts2Hearts, Girl's Day, KISS OF, aespa, WJSN, tripleS, MAMammammammamm, NMIXX, KATSEYE, ITZY, Baby DONT cry, Kep1er, UNIS and Girls's.