After a rather quiet February due to the Tet holiday, the Chinese TV drama market entered a vibrant phase when four major platforms simultaneously launched 14 notable projects in March. From ancient costumes, fantasy to urban, detective, this year's film genre is considered diverse in genres and cast.
In the ancient costume segment, "Bach Nhat De Dang" starring Dich Le Nhiet Ba and Tran Phi Vu received a lot of attention thanks to a fantasy motif mixed with romance. However, the recent film achievements of the two actors have not really broken through, making the ability to "carry" the project still a question mark. Meanwhile, "Chuc Ngoc" with Truong Lang Hach and Dien Hi Vi is expected to stabilize the temperature of discussion thanks to a young cast and a relatively solid crew.
Notably, "Trinh Nuong Truyen" is played by Duong Tu and Han Dong Quan. The film exploits the topic of female bosses starting businesses during the Ming Dynasty, combining the elements of war and romance. With the advantage of acting and Duong Tu's proven "screenwriting ability", this is considered one of the bright candidates for the leading position of the month.
In the historical film genre, "Winter Comes, Spring Returns" gathers Bach Vu, Chuong Nhuoc Nam and Lam Doan along with a cast of veteran actors. The work is predicted to have an advantage in quality and the ability to create a buzz thanks to the script revolving around young people in the millennium transition period. Meanwhile, "Ngã đích sơn dữ hải" starring Dam Tung Van exploits the career journey of the 7X generation, targeting middle-aged audiences and serious films.
The detective - fantasy genre also participates with "Chân hỏa thần thám Lưu Hoành Thuận" by Hồ Tiên Hú and "Ẩn thân đích danh tự" by Nghê Ni, Diêm Ni. If the script is sufficiently tight, these projects can become "hắc mã" thanks to the crime-solving theme that attracts young audiences.
In the modern segment, "Love in Fire" with Dan Kien Thu and Vuong So Nhien is predicted to have an advantage in terms of discussion on social networks, but the content motif "enemy family for rent" is not too new.
In addition, series such as "Gia su phap dinh" (Cung Tuan, Nham Man) or "Chinh nghia nhu than" with Xa Thi Man have a court-criminal - criminal color, but success or failure still depends a lot on the script.
Overall, March witnessed the landing of both traffic and performance stars. However, in the context of fierce market competition, the decisive factor lies not only in reputation but also in content quality. In this race, works with solid scripts and close topics are likely to become "black horses", instead of just relying on the hotness of actors.
