According to YG Entertainment, on July 26 (Korean time), the music video for Blackpink's new digital single "JUMP" reached 100 million views on YouTube - meaning that all of Blackpink's music videos, including animated videos, have now surpassed 100 million views on the platform.
Blackpink released their first music video "JUMP" at 1:00 p.m. on July 11 (Korean time), meaning it took less than 14 days and 14 hours to reach this milestone.
"JUMP" is Blackpink's 15th music video to reach 100 million views on YouTube, after "BOOMBAYAH", "Playing with Fire", "Whistle", "As If It's Your Last", "Stay", "DDU-DU DDU-DU", "Kill This Love", "How You Like That", "Ice Cream", "Lovesick Girls", "Pink Venom", "Shut Down", "Ready For Love" and "THE GIRLS".
Blackpink is a South Korean girl group formed and managed by YG Entertainment in 2016, consisting of four members Jisoo, Jennie, Rose and Lisa.
The group debuted in August 2016 with the single album Square One, including two songs "Whistle" and "Boombayah", respectively reaching number one on the Gaon Digital Chart of Korea and the Billboard World Digital Song Sales chart.