Recently, Chinese actress Zhao Lusi opened a livestream to support farmers on social media platforms.
In just 1 hour of broadcasting, sales have surpassed the 10 million mark and rose to the top of the all-platform sales chart. It is known that most of the agricultural products introduced in this livestream came from Trieu Lo Tu's hometown of Sichuan (China).
According to small traders, products selected for livestreaming rooms need to have letters of introduction from local authorities to ensure that they are agricultural products supported by the government. At the same time, small traders must also provide commitment letters, ensuring product and service quality.
According to the previous announcement, this livestream to support farmers was guided by the Sichuan Provincial Department of Agriculture and Rural Development, applying the policy "stars and buyers do not collect commissions from traders, platforms do not collect service fees from buyers, platforms do not deduct commissions from traders".
Trieu Lo Tu also declared in the livestream: "Every field in this farmer support activity will be returned directly to farmers.
Trieu Lo Tu's livestream selling agricultural products, which just started introducing products in less than 10 minutes, has caused the golden sticky rice cake to "sold out".
In just 1 hour, product revenue exceeded the 10 million CNY mark. Throughout the broadcast, nearly 1,400 tons of fruit were sold; total revenue of items exceeded 20 million CNY in just 3 hours, and reached 30 million CNY after 6 consecutive hours of livestreaming.
Regarding cases of intentionally returning goods or malicious comments to sabotage, Zhao Lusi frankly said: "No matter how much you hate me, please don't use this method to make others suffer. Xiaohongshu has a refund protection mechanism, and I will also compensate. Absolutely do not let sellers and farmers suffer losses.
The beauty "Tinh Han Xan Lan" added that the fact that brands and farmers trust and deliver products to her is already a very big risk, because many people like her but also many dislike her. Previously, there was a precedent where the products she sold were heavily badly rated and returned just to attack.
If you hate me, please restrain a little. Whatever you want to do, do it somewhere else, but please don't do it here. Please have some conscience," Trieu Lo Tu said.
Regarding supporting farmers to sell goods without receiving money, Trieu Lo Tu shared: "I am a person who lives quite emotionally. If someone asks me to help introduce something, I think it's okay, because they don't really need me.
But there have been so many products, up to 70 products, then clearly they need me to stand up and tell everyone about these products. I think that is necessary.
Why don't I make money? Because I have my own way of making money. I am an actor, I don't need to make money from people who come to watch livestream today, and even less need to make money from farmers. This is not my daily income.
