The announcement was made in the context of many images and posts circulating on social networks recently showing that young interns often appear near YG headquarters in Seoul.
On the X platform, users continuously share images that are said to be YG trainees in the process of practicing and preparing for their debut. Many posts attracted thousands of likes and shares, reflecting the audience's expectations for the new rookie team.
I saw them practicing at the YG building. They look very promising, one commented, opening up many speculations about the groups music style, lineup and orientation.
Industry experts note this as an important step for YG in the context of the company needing to renew its artist force to compete in the increasingly fierce K-pop market.
Mr. Mark Kim - K-pop analyst - commented: "YG has a history of creating influential groups. Preparing for a new group of male stars is a strategy to build the next generation of stars. They will likely combine YG's technology, storytelling, and performance style.
The appearance of the new group is also expected to help YG regain their position after a period of many fluctuations, including the departure of some key members and changes in public trends. However, experts say that we need to be cautious with expectations, because YG's previous groups have set very high standards for style, music quality and innovation in concepts.
The appearance of YG Entertainment's new boy group is considered one of the notable events of K-pop in 2026. This group promises to continue the success of Blackpink, Baby Monster has achieved.