On the morning of March 10, Mr. Nguyen Van Minh - Vice Chairman of Nha Trang City People's Committee said that the locality had issued a document urging Dai Tam Phat Nha Trang Company Limited, with Mr. Ho Van Tam as Director (owner of Aroma Beach restaurant) to pay a fine for previously pointed administrative violations.
In February 2025, Chairman of Nha Trang City People's Committee Tran Minh Chien signed a decision to administratively sanction Dai Tam Phat Nha Trang Company Limited for violations in business at Aroma Beach restaurant No. 38 Nguyen Thien Thuat, Tan Tien ward.
Dai Tam Phat Nha Trang Company Limited was fined VND 96.5 million for 5 administrative violations.
Along with the fine, Nha Trang City authorities request Dai Tam Phat Nha Trang Company Limited to correct the following violations: Remove 4 boxes of advertising lights for products and goods that are not displayed in Vietnamese; attach the business name at the head office; and post prices in accordance with regulations...
According to Vice Chairman of Nha Trang City Nguyen Van Minh, since the decision, Dai Tam Phat Nha Trang Company Limited has just suspended business. As for other contents such as paying fines and correcting violations in business, this company has not yet corrected them.
Currently, Nha Trang City authorities are still urging and implementing handling measures according to regulations for Dai Tam Phat Nha Trang Company Limited.
In addition to not paying the fine, the owner of Aroma Beach seafood restaurant at 8/1 alley 8 Nguyen Thien Thuan street currently owes more than 1 year in waste collection fees.
Aroma Beach Seafood restaurant owes garbage collection fees from March 2024 to present and has not paid the money to Nha Trang Urban Environment Joint Stock Company.
In this case, Nha Trang Urban Environment Joint Stock Company included Aroma Beach restaurant in the list of unlikely debts.
At the same time, the company also informed the Nha Trang city authorities, the Public Service Management Board, Tan Tien ward, about the incident for coordination in handling.
In early February 2025, information spread on social networks about a group of Chinese guests coming to eat at Aroma Beach restaurant, the dishes were priced at sky-high prices.
Specifically, the restaurant bill includes grilled eggplant with onions at VND1,890,000/portion; stir-fried water spinach with garlic costs 500,000/portion; beef/goosebumps at VND325,000/bowl; white rice at VND250,000/portion... The total cost of the meal is over VND20 million and plus the "Tet harvest allowance".
