Accordingly, the world's two largest automakers, Toyota Motor and Subaru, will launch a jointly developed electric vehicle in Japan, the US and Europe in 2026.
In the context of high electric vehicle prices, the two automakers aim to reduce production costs and shorten development time by standardizing key components.
Accordingly, production is expected to begin around January 2026, at Subaru's Yajima plant in Gunma Prefecture, Japan, with a production capacity of about 15,000-20,000 vehicles per month.
Previously, in May 2022, Toyota and Subaru cooperated to develop an electric multi-purpose sports vehicle (SUV) model and launched this model under the names Toyota bZ4X and Subaru Solterra.
It is known that this new electric vehicle will also be an SUV, using parts from the bZ4X and other models to minimize costs. It is expected that this model will be sold mainly in North America, Europe and Japan.
In May 2024, at a press conference, a representative of Subaru also announced that the company will cooperate with Toyota on the supply of four electric vehicle models before the end of 2026. Recognizing the difficulties in developing electric vehicles independently, Subaru will strengthen its product portfolio with support from Toyota.
By 2030, Subaru aims to sell 600,000 electric vehicles/year and electric vehicles will account for 50% of the company's global sales.
Meanwhile, Toyota has also recently announced that it will postpone the start of electric vehicle (EV) production in North America to June 2026, due to design adjustments and slow EV sales.
Scott Vazin, a Toyota spokesperson, said that production could begin in early 2026 instead of late 2025. At the same time, Toyota plans to introduce 5-7 battery-powered EV models in the US in the next two years.
