Chelsea, one of the symbols of the Premier League, has just announced the establishment of a global cooperative relationship with FPT Corporation.
This cooperation agreement is expected to help Chelsea fans enhance the digital experience and help this world-class football club comprehensively transform digitally, achieving outstanding efficiency in operations and governance.
The two sides also committed to deploying advanced technologies, including data analysis and artificial intelligence in the UK market in particular and on a global scale in general.
With its technology infrastructure, advanced service solutions... Chelsea's partner in Vietnam is expected to help the English team strengthen the connection with fans, bringing vivid experiences not only right at the stadium but also on digital channels such as the website, official applications of the team.
Mr. Todd Kline, Chelsea's commercial director, shared: "As we celebrate the 120th anniversary of Chelsea's founding, we understand that the future of the club is not only about success on the pitch but also associated with a journey of transformation based on technology."
He also emphasized that in recent years, Vietnam has grown remarkably and risen to become a global digital technology center, demonstrating the spirit and capacity of the Vietnamese people. Therefore, he expects the new partner to help Chelsea enter a new era.
FPT Play is also in the process of negotiating the right to broadcast one of the most attractive top club football tournament this summer with the participation of Chelsea.
