In the early morning of April 21 (Vietnam time), the Premier League's Big 6 group has officially withdrawn from the Super League. Manchester United Vice President Ed Woodward has also resigned and will only serve until the end of 2021.
If this group does not withdraw and remains steadfast in the Super League, what are their views and aspirations for this super tournament?
The new structure of the Super League in preparation for operation is similar to the professional sports models that are popular with Americans.
In the US, sports are a major industry, which is more prominent than in Europe. Along with the formation of professionalism a hundred years ago, in the process of development, the American people have found outstanding steps forward compared to Europe to bring sports to new heights.
The first difference is that US models are often closed. Teams in each federation are allowed to remain members at all times, regardless of their performance on the field. This is the opposite of Europe, where teams can get promoted and relegated each season based on their performance.
This approach from Europe will attract fans because of its outstanding competitiveness, in addition to being more popular with commercialization. However, it is far behind the US closed-end model of doing business. The fact that teams are sure to maintain their appearance in a top tournament will stimulate their brand promotion and development capacity. In addition, the closed scale helps owners of football teams put pressure on localities, forcing them to prioritize large and public sponsorship packages. In addition, when there are few teams, owners can sell those teams at expensive prices.
The long-term nature of the membership of the federation according to the US model also creates favorable conditions for owners. They will be able to negotiate internal issues and long-term strategies. It also aims to help them gain more rights, even own the team's intellectual property or have more rights to sell super data.
The three Boos and the tycoon family behind M.U, Liverpool and Arsenal are all Americans. They understand that the Super League has the potential to open a door for buyers to negotiate rights everywhere in the world, including the largest market, the US. The Super League would then give them a policy of licensing their focused labels and using data similar to the one that has been applied to NBA in basketball and Major League in baseball.
If nothing changes, among the 20 teams (or more) that Perez wants to play in the Super League will be the team from the US. NFL and NBA have long wanted to expand their markets beyond the US. They also want to use their Federation rights to sell tickets to one or more teams in Europe to participate. These European teams will own or have headquarters in major cities such as New York or Los Angeles. This will help NFL and NBA collect more expansion fees and increase the access to the market of American sports in general.
With the birth of the Super League, UEFA cannot have the right to completely decide the fate of its participants. UEFA is threatening to punish teams and players by not allowing them to play in national team and club competitions. This is impossible, as the teams participating in the Super League can activate antitrust laws and accompanying laws to protect their interests when this new tournament is born, as "father" Perez affirmed.
Returning to the US-style sports model that is being applied to the Super League, once UEFA's "pieces of the cake" become fertile, American owners will act without anyone being afraid. When they are the ones who "work" to make money, the owners of the other teams cannot help but follow...
