Quality candidates - the biggest challenge in recruitment in the APME region

Quỳnh Chi |

The biggest challenge in recruiting in the fourth quarter of 2025 in the APME (Asia - Pacific and Middle East) region is attracting quality candidates.

Manpower Company said that the new point of the Q4/2025 Recruitment trend survey is to deeply understand the strategy of building a labor force structure in organizations and strive to recruit and retain current personnel in the APME region. Notably, nearly 1⁄2 of businesses at APME consider attracting quality candidates as the biggest challenge in the recruitment process.

Although Vietnam did not participate in this survey, Manpower Vietnam experts still recorded some similar challenges through the process of cooperation with partners and businesses.

Manpower Company said that many of the company's customers have difficulty recruiting candidates who are both technical proficient and proficient in using foreign languages at work (English or Chinese or Japanese). When expanding production facilities or implementing new projects, the urgent need to recruit a large number of skilled personnel makes the human resource problem even more complicated.

According to experts from Manpower Vietnam, the pressure is not only limited in human resource supply but also in fierce competition between businesses in the same industry. In addition, the lack of a recruitment performance monitoring and analysis system makes the recruitment process ineffective, consuming a lot of resources and negatively affecting the candidate experience.

To gradually remove challenges, Manpower Vietnam recommends that businesses review recruitment criteria, thereby selecting suitable channels to approach candidates more effectively, based on actual data from the labor market. At the same time, managers need to analyze the salary and benefits of companies in the industry, and adjust welfare policies to increase competitiveness.

The net recruitment prospect of the APME region in the fourth quarter of 2025 is stable at 28%

The net employment outlook (NEO) in the APME region in the fourth quarter of 2025 reached +28%. The strongest recruitment prospects are recorded in the UAE (+45%), India (+40%) and China (+34%). Notably, the UAE continues to lead the recruitment outlook, exceeding the global average of 22 percentage points.

The information technology and finance & real estate industries both maintained the leading position in recruitment demand (+38%), followed by transportation, logistics & automotive industry (+32%).

%.2% of enterprises in the region are expected to recruit more personnel in the fourth quarter, mainly to serve the expansion of operations (41%), followed by meeting the human resource needs for new projects and business sectors (34%).

Quỳnh Chi
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In September 2025, Hanoi's demand for unskilled labor recruitment decreased sharply, increasing the demand for recruited labor with expertise and skills.