Just hours before the 2026 World Cup final, the Argentine team became the focus on social networks with a post inspired by BTS.
The South American team not only recreated the cover of the album "Arirang" but also quoted the lyrics of the song "Hooligan" as a message to boost morale before the world cup competition.
On the official social media account in English, the Argentine team shared a photo featuring Lionel Messi, Alejandro Garnacho, Enzo Fernández, Nahuel Molina, Leandro Paredes, Alexis Mac Allister and Guido Rodríguez. All seven players were wearing elegant vests, Messi standing in the center position.
Immediately after being posted, many fans realized that the photo was staged in the style of the cover of BTS's album "Arirang". From the arrangement of the lineup, color tone, setting to the overall composition, all clearly evoke associations with the music product of the Korean group. Instead of using the album logo "Arirang", the Argentine team used the words "ARG" as a highlight, both maintaining the spirit of the original design and affirming the identity of the reigning world champion.
Accompanying the image is the status line: "This is international, make it unforgettable" (temporary translation: This is an international stage, make it unforgettable). This is also the line in BTS's song "Hooligan".
The combination of images and lyrics quickly attracted the attention of the online community. Many people believe that Argentina cleverly brought the element of mass culture into the pre-final media campaign, creating an interesting intersection between football and K-pop.
The post quickly received a large amount of interaction from both football fans and ARMY. Many viewers expressed their excitement when BTS's images and music appeared on the official page of the Argentine team.
Meanwhile, many fans assess this as a modern, creative and suitable communication method for major teams in the world.
Notably, the post appeared right at the time BTS was preparing to perform at the halftime show of the 2026 World Cup final.
This is the first time FIFA has organized a half-time performance program according to the Super Bowl model in the World Cup final, with BTS taking on the role of main performers. Therefore, Argentina's choice to take inspiration from the album "Arirang" and quote the lyrics of the song "Hooligan" further reminds fans of the special connection between the two focal points of the biggest football festival on the planet.
Many opinions believe that this is like a "greeting" to the World Cup final night, where football and music converge. Images of players in vests with the message "Make it unforgettable" not only show determination towards the championship but also contribute to heating up the atmosphere before the ball rolls.
The post also continues to show BTS's influence beyond the music field. Over the years, the group's products, images and messages have repeatedly become a source of inspiration for communication campaigns of international brands, organizations and events.
Amidst the exciting atmosphere before the 2026 World Cup final, the unexpected combination between the Argentine team and BTS created a notable highlight on social networks. The intersection between football and K-pop not only contributed to stirring up the heat of the match but also made fans even more waiting for BTS's historic performance at the halftime show as well as Argentina's race to the world championship.
