According to Allkpop, recently, on the online community Pann Nate, a post related to HYBE Group's girl groups has attracted great attention, with more than 111 thousand reads and hundreds of comments.
The post pointed out the different treatment given to the groups NewJeans, ILLIT and LE SSERAFIM at the 66th Japan Record Awards held on December 30.
At the end of the event, when all the artists gathered on stage to end the ceremony, NewJeans was arranged to stand in the center position. Meanwhile, the 2 groups LE SSERAFIM and ILLIT were both standing on the edge, not in an important position in the lineup.
At award ceremonies, the artists' standing and sitting positions reflect their reputation, influence and achievements.
Therefore, the post on Pann commented that it seems that Japanese TV stations pay more attention to NewJeans, showing that the group's reputation in the land of the rising sun is very good.
Korean netizens largely agreed with the post about NewJeans' reputation in Japan, but they had different opinions about NewJeans being given a central position.
Some commentators analyzed that NewJeans got a good position at the end of the ceremony because the group won the "Excellent Work" award - one of the main and important categories of the Japan Record Awards, selecting 10 songs that are popular with the public and outstanding in terms of art.
NewJeans set a record by becoming the first K-pop girl group to win the “Best Work” award for the second consecutive year, for “Supernatural,” after winning last year with “Ditto.”
Meanwhile, ILLIT won the “New Artist” award and LE SSERAFIM was awarded the “Special International Music Award”.
At the end of June 2024, NewJeans became the fastest K-pop group to enter the Tokyo Dome (Japan) in history, after about 1 year and 11 months. The group successfully organized a fan meeting event lasting 2 days, June 26-27, 2024, attracting about 91,000 fans.
