Secret to optimizing benefits of linking banks with e-wallets

ANH SON |

Statistics from the State Bank show that in the first 9 months of 2025, the market recorded 17.8 billion non-cash transactions with a total value of 260 million billion VND.

Among them, QR code is the most prominent payment method with 337 million transactions, worth VND288 trillion, an increase of 61.6% in quantity and 150% in value compared to the same period in 2024.

QR code payment increases

NAPAS's quick records in early November 2025 also show that the average number of QR transactions reaches about 15 million transactions/day, showing that QR codes have become a payment habit in daily life. One of these growths is said to come from the cooperation between the banking and fintech sectors, along with policies to stimulate cashless payments from the government.

Thanh toan QR code tro thanh mot trong nhung phuong thuc thanh toan pho bien nhat hien nay. Anh: ShopeePay
QR code payment has become one of the most popular payment methods today. Photo: ShopeePay

From an analytical perspective, Dr. Le Ba Chi Nhan - financial expert - said that the partnership between banks and fintech brings double benefits. For the Bank, it will help expand the network of young and mass customers at low costs, increase transaction sales, fee revenue and especially increase CASA (no-term deposits).

At the same time, the bank also learned technology, improved UI/UX to promote digital transformation. E-wallets will be legal and trustworthy through compliance with bank's security/ anti-money laundering standards, expanding financial services ( Savings, lending) to become a "super app", and increasing active users thanks to the ability to deposit/ withdraw quickly.

Notably, in this cooperation, according to Dr. Nhan, users are the beneficiaries, because they receive convenience (transactions in a few seconds), low cost, easier access to financial services and safer thanks to the dual security system. In the long term, the market will move towards a "backbone" structure, where banks focus on credit and operations, while e-wallets focus on technology and distribution.

When Fintech joins hands with banks: Users benefit

In fact, in recent years, the collaborations between banks, even banks and fintech, have been quiet or bustling. Typically, in October, Shopee Pay wallet joined hands with Techcombank, allowing users to open Techcombank accounts right on the ShopeePay application through the eKYC electronic identification process, ensuring full compliance with data security and transaction authentication standards.

After activation, the account is directly linked to the ShopeePay wallet, allowing users to make seamless payment and consumption transactions, and users receive a promotional package of up to 480,000 VND and a shopping voucher on the valuable Shopee.

Trai nghiem thanh toan duoc nang cap khi ngan hang “bat tay” cung vi dien tu. Anh: ShopeePay
The payment experience is upgraded when banks "share hands" with e-wallets. Photo: ShopeePay

Notably, the ShopeePay application also integrates a prepaid and postpaid payment method of SPayLater and supports scanning all QR codes from banks to VNPAY-QR codes, helping users spend flexibly and easily dividing payments on the same platform. In particular, every Friday, Saturday and Sunday, users who choose to pay by VNPAY-QR scan at the Circle K, LOTTE Mart, The pizza Company, Long Chau partner store system will receive a discount of up to 50%, the program starts from today until March 1, 2026.

Or recently, VNPAY has chosen to cooperate with Agribank to activate a set of digital transformation solutions to help millions of business households and enterprises quickly adapt to tax and invoice and document management regulations. Meanwhile, MoMo said that it is cooperating with many banks, consumer finance companies, fund management companies, insurance companies, and securities companies to provide diverse and personalized solutions to users.

ANH SON
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