Customer incentives - gratitude for 32 years of service
One of the outstanding activities this year's birthday season is the financial incentive program for customers across the entire ABBANK system. Thousands of beautiful digital accounts with lucky and fortune meaning are given away for free to customers from now until the end of June 2025. Accordingly, every Friday - the golden day of the week, ABBANK will give 320 beautiful digital accounts to lucky customers. With a value of VND500,000 to VND80 million, these accounts are special gifts bearing a personal mark associated with the financial journey of each customer.
In addition, ABBANK also increases the benefit of savings by adding 0.2% interest rate/year for counter deposits. With the desire to accompany all financial needs of customers, ABBANK continues to implement preferential loan packages on the occasion of birthdays: from home loans for young people with interest rates from only 5%/year, to flexible short-term business loans with competitive interest rates of 5.99%/year, free early repayment, or car loans from Gel-O&J Automobile Joint Stock Company with attractive interest rates from 7.9%/year. All solutions are designed to help customers access capital easily, optimize costs and achieve personal financial goals most effectively.
An Binh House: Together we can firmly reach our dreams
ABBANK continues to serve its community with dedication through the project "Sted up to touch your dream with you" - in coordination with the Vietnam Children's Support Fund, donating the "An Binh House" playground to children at Hanoi Children's Hospital. The 200m2 playground space is designed with safe, environmentally friendly materials, decorated with vivid murals and equipped with 2 children's story bookcases donated by ABBANK employees.
The playground and reading space are not only a meaningful material gift but also have great spiritual value, contributing to helping children have more joy and motivation, reducing stress during treatment, thereby improving the comprehensive effectiveness both physically and mentally - Ms. Nguyen Thi Hien - Deputy Director of the Vietnam Children's Support Fund expressed and acknowledged the companionship of ABBANK in supporting children.
At the inauguration ceremony of the playground, ABBANK also presented 100 gifts to 100 children being treated here, including 32 special gifts including backpacks, cash and fresh milk for children in especially difficult circumstances.
Spreading meaningful messages and profound cultural values to the community
More than gifts, ABBANK chose to send profound and positive messages to the community through the music story "Only need you to be confident" - a mix of cinema and music, recounting the challenging but determined journey of a young person struggling at the crossroads of life. The film carries a message of encouragement for everyone to return to their roots, inherit heritage, maintain faith in themselves, be creative and innovative to overcome challenges, continue and reach success; and "facing many uncertainties in life, ABBANK is always by your side, steadfastly overcoming challenges, confidently reaching all dreams!".
Along with the musical film is an art photo series with the theme "Wareness of Heritage" - a special photo series that ABBANK is dedicated to expressing gratitude for the cultural heritage symbols crystallized through the beauty of the labor of each hand and the brains of traditional craft villagers across the country.
With humanistic content, profound messages, rich in emotions and cultural values, these spiritual gifts have been warmly welcomed by the community with strong influence and many positive interactions and comments.
Team gratitude - A solid foundation
To celebrate the birthday, ABBANK also organizes a series of exciting, gratitude- oriented and cohesive internal activities for employees across the system. In particular, the "Sao Thang 5" program, held on the anniversary of its establishment, honored hundreds of employees with long-term commitment and dedication as well as outstanding achievements and positive contributions to the Bank.
Mr. Pham Duy Hieu - General Director of ABBANK shared: 32 years is a proud journey, not only because of the Bank's development milestones but also the trusted companionship of customers, the continuous efforts of the team and the sustainable values that ABBANK has always been steadfast in pursuing. With the spirit of "Stady Internal Resources - affected Success" of this year's birthday campaign, we believe that the true stability is formed from our own team in the process of service, service and connection. When putting customers at the center, creating value for the community and acting together with a sense of responsibility, ABBANK will continue to grow strongly and reap more contributions.
