These include: Mobile App of the Year Mobile App of the Year Vietnam, External Social Initiative of the Year Vietnam, Sustainability Initiative of the Year Vietnam
dong thoi winning three awards in one season of honor is a testament to F88's steady progress in the comprehensive digital transformation policy, contributing practically to society, while demonstrating the commitment to sustainable development orientation based on GRI standards that F88 is pursuing.
Affirming pioneering position in digital transformation of affordable finance
In the three honored categories, the most prominent is the " Mobile App of the Year" award (Mobile App of the Year - Vietnam) for the My F88 application. This is a comprehensive digital platform, allowing people to quickly, easily and transparently access financial services such as mortgages, loan payments, bill payments, and online re-borrowing without having to go to the transaction office.
Speaking at the award ceremony, Mr. Pham Thanh Tung - F88 representative shared: "My F88 is one of the core efforts in the digital transformation strategy at F88. We believe that digitalization is not only a trend, but the fastest way to bring transparent financial services to unskilled workers, traders, and those who have few access to banks."
My F88 has been making an important contribution to expanding access to official finance for millions of Vietnamese people.
Spreading social responsibility & sustainable development
The External Social Initiative of the Year Award honors the Green Dream model a social initiative implemented by F88 since the first quarter of 2024, supporting disadvantaged women on the journey of entrepreneurship and economic autonomy.
With the message "Fishing is needed, not given", F88 not only sponsors initial capital but also accompanies training and business guidance for participants. Up to now, the program has been gradually supporting disadvantaged people, especially women, so that they can make a living and have a better life.
At the same time, being awarded the "Sustainability Initiative of the Year - Vietnam" award shows that F88 does more than just say and do. The company is actively implementing ESG standards according to the GRI reporting framework and integrating sustainability into long-term strategies.
Strengthening investor confidence and cooperation opportunities
2025 marks the second consecutive year that F88 has been honored at Asian Banking & Finance, following the success of 2024 with the "Customer Experience Initiative of the Year" award.
The recognition from ABF strengthens the image of F88 in the eyes of international investors, fintech partners, insurtech and businesses looking for a modern, transparent financial partner with a clear sustainability strategy.
F88 is a chain of popular financial stores, providing services such as bill payment, insurance distribution, money transfer and mortgage lending, serving customers who are unskilled workers, freelance workers, and under banking standards. Currently, F88 has nearly 900 stores nationwide, operating strongly in the alternative financial market segment.
