BTS's V's global influence is second only to Ronaldo and Messi

DI PY |

V BTS has won the position of the most influential Asian celebrity on Instagram, proving his global appeal.

According to the global appeal analysis platform of famous person HypeAuditor, V BTS ranked third in the list of "1,000 most influential people globally".

Cristiano Ronaldo and Lionel Messi took the top two spots, while V ranked 3rd, but were the highest-ranked entertainers, behind Selena Gomez (4th) and Kendall Jenner (5th).

By region, V ranked third in the US and took the top spot in the UK. In Brazil - a major center for K-pop fans - he also ranked third, behind only Ronaldo and Messi.

Most notably, V ranked first in the music category, affirming his influence as a pop artist. Although he did not continue to actively promote music after his military discharge, he continued to dominate social networks.

As of July 4 (Korean time), V has attracted more than 68.07 million followers on Instagram. Of these, more than 12.4 million are from the US, the highest number for any K-pop artist. Notably, his number of followers increased by 1.22 million just 25 days after his military discharge, the fastest growth rate among K-pop stars.

influential marketing platform SocialBook reported that V's interaction rate over the past 60 days was 20.6%, the highest globally among celebrities. Although he has limited commenting on his posts, his average interaction is still unmatched.

globally, V ranked 75th in terms of total followers, but the average number of likes for each of his posts exceeded 14 million, with recent posts continuously exceeding 12.5 million - a rare number that any global star has achieved.

On July 4 (Korean time), V departed for Paris to attend a Celine fashion show, where he took on the role of global ambassador.

DI PY
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