Ho Chi Minh City promotes inter-regional cooperation, enhancing tourist experience

Thanh Chân |

Tourism linkage activities between Ho Chi Minh City and localities continue to be effectively implemented, affirming their role as a regional center and the leading tourist ship of the country.

Ho Chi Minh City has closely coordinated with provinces and cities in the Mekong Delta, Southeast and many other regions in organizing summary and pre-examination conferences, along with tourism promotion and promotion programs.

In the last 3 months of 2025, the Ho Chi Minh City Department of Tourism has determined a comprehensive orientation for economic - social - tourism linkages with localities across the country, in order to promote the strengths of each region and increase competitive advantages.

The Ho Chi Minh City Department of Tourism believes that Ho Chi Minh City's focal role is increasingly strengthened through leading linked activities, creating a driving force for spread. The city has also gradually formed multi-local routes and tours, meeting market demand and limiting product duplication. At the same time, accompanying localities in many important promotional events such as fairs, festivals, famtrip, and regional tourism exhibition spaces. Through major events such as: VITM International Tourism Fair, Ho Chi Minh City Tourism Festival, the provinces have more opportunities to connect with businesses and potential customers.

According to Ms. Bui Thi Ngoc Hieu - Deputy Director of the Ho Chi Minh City Department of Tourism, although after the merger, there were changes in administrative boundaries and management agencies, the Ho Chi Minh City tourism industry still maintained the stability of the signed cooperation activities. Memorandums of understanding and cooperation agreements continue to be implemented, ensuring continuity, while at the same time, supplementing content in accordance with the new situation.

Ho Chi Minh City also maintains joint programs with Thanh Hoa, Quang Ngai, Mekong Delta...; continues to deploy joint booths at tourism events with the participation of many merged localities.

At the same time, Ho Chi Minh City coordinates to call for domestic and foreign investors to implement major projects in the associated area. In particular, many infrastructure projects such as waterways, tourist boats, and event centers are being reviewed at regional scale. The city's tourism industry also proactively reviewed and updated cooperation documents, promoted joint programs according to the "Expanded Ho Chi Minh City" model to form a unified regional brand.

Representing the associated locality, Ms. Nguyen Thi Kim Chung - Deputy Director of the Department of Culture, Sports and Tourism of Gia Lai - said that, as a major economic - tourism center of the country, Ho Chi Minh City is expected to become an important bridge, helping localities reach the international market through large-scale events.

Orienting the period of 2026 - 2030, the Ho Chi Minh City Department of Tourism identifies regional linkages as the focus to optimize advantages, connect resources and enhance tourist experiences. Ho Chi Minh City aims to form a "national tourism ecosystem" with a seamless multi-regional experience, in which each locality creates its own "impression" and " memorable experience".

Thanh Chân
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