The Vietnam Institute for Real Estate Research (VIRES) recently assessed that after the merger, Da Nang City is strongly emerging to become a national and regional financial - technological center with a series of breakthrough plans such as Free Trade Zone (FTZ), International Financial Center and key infrastructure and transportation projects such as Lien Chieu Port, coastal roads and international airports.
Not only that, the urban face of Da Nang City has been upgraded and changed rapidly in recent times when many urban area, apartment, and dynamic projects are being implemented along the Han River.
At the end of March 2025, on Le Van Duyet Street (Da Nang City), the groundbreaking ceremony for the Thuan Phuoc New Urban Area with a scale of nearly 100 hectares and an investment capital of nearly 11,500 billion VND took place. According to the development orientation, Thuan Phuoc Urban Area will be one of the key areas in the North of Son Tra Peninsula, where potential convergence will become a new center of Da Nang City.
The urban area includes diverse housing areas such as villas, shophouses, luxury apartments, modern commercial townhouses; a complex of shopping malls, 5-6 star hotels; shopping, food and entertainment neighborhoods; along with a park system and public utilities such as schools, sports centers, community living areas.
Also located on Le Van Duyet Street near the Thuan Phuoc New Urban Area project, the Maria Complex project of the Yard Joint Stock Company has just been restarted. This project has an area of nearly 12 hectares with apartment towers, hotels, yacht wharves and a row of villas on the Han River.
In the area along the Han River, the Sun Symphony Residence project is constructing apartment towers and low-rise housing blocks along the river. This complex is about 8 hectares in scale with 200 townhouses, 20 villas on the Han River, 3 towers with 1,300 apartments.

With the diamond located at the foot of the Dragon Bridge, The Legend City Da Nang project was started at the end of February 2025. The project has a scale of 3 basements and 2 towers, including luxury apartments and a 29-storey hotel.
Many real estate experts assess that the real estate supply in this area is increasingly scarce. The reason comes from the geographical characteristics along the river and the planning to reduce construction density, increase green area to protect the landscape and urban quality of life. Meanwhile, the demand for owning high-end housing in the center is still on the rise.
Savills Vietnam statistics show that in the period of 2023-2024, the absorption rate of the luxury apartment segment in Da Nang increased by more than 40% compared to the previous year.
DKRA Group believes that in 2024, Da Nang will have 4,300 new apartments launched on the market, with an absorption rate of up to 76%, nearly 70% of the supply being Grade A apartments. Market demand has recovered positively, increasing by 4-6 times compared to previous years.
Limited supply but high demand makes luxury apartment projects along the river scarce. This is considered an opportunity for products with clear legal ownership, prime locations and high exploitation potential.