According to new data from Savills Vietnam, Da Nang is rapidly transforming into the next economic center of Vietnam, with a series of large-scale infrastructure projects opening up strong potential for urban expansion, industrial development and high-value real estate.
One of the most anticipated projects is the Da Nang Free Trade Zone (FTZ), approved in June 2025 with a scale of 1,881 hectares. This FTZ will simplify customs procedures, apply attractive tax incentives and closely integrate with Lien Chieu Port and the High-Tech Zone, to form an ecosystem linking export production and logistics.
Regarding the developments in the real estate market, Savills said that the Da Nang apartment market recorded limited new supply in the period of 2021-2023, reflecting a quiet development cycle. Since the beginning of 2024, the market has gradually recovered, with positive growth continuing in 2025.
In the first 6 months of 2025, about 1,100 new apartments were opened for sale. It is expected that from the second half of 2025 to 2027, the market will have about 12,300 more apartments from 19 projects.
The average primary selling price reached 77 million VND/m2, mainly because new projects are located in prime locations, developed by reputable investors with full amenities and standards for upgrading.
The apartment market continues to attract many different customer groups. Investors from Hanoi and Ho Chi Minh City are still active, especially in the Class A apartment segment. Meanwhile, local customers prioritize mid-range projects with convenient locations for long-term settlement.
The recent administrative merger of Quang Nam province into Da Nang city marks an important change in the housing picture in the area. To ensure sustainable growth, there needs to be a synchronous adjustment in urban planning, infrastructure development and housing policies to balance supply, enhance connectivity and maintain the overall quality of urban life.
Regarding the villa/adjacent segment, in the first 6 months of 2025, there were only 24 apartments from two projects being opened for sale. The total supply reached 41,989 units from 34 projects. The market tends to focus on land products, accounting for 91% of total supply. The supply of pre-built houses comes from 18 projects, in which shophouses account for the largest proportion (52%), followed by villas (36%) and townhouses (13%).
The remaining apartment funds with high selling prices come from quality projects, leading to high primary prices and a large difference between primary and secondary prices. The average primary price of products with construction reaches about 207 million VND/m2, while land reaches 54 million VND/m2. Meanwhile, the average secondary price of houses built is 58 million VND/m2, and land is about 41 million VND/m2.
The market recorded positive demand, with good performance in all existing projects. Almost all villas and shophouses have been absorbed (99%), while townhouses have been completely sold.
In 2025, the three existing projects are expected to provide about 400 units. From 2026 onwards, the market is expected to welcome about 10,489 apartments/plot. The appearance of large-scale projects brings positive prospects to the low-rise housing market.
