Dynamic enterprises
One of the pioneering examples is EDE Farm Trading and Service Company Limited (MISS EDE).
Although it has only been established for 6 years, this enterprise has quickly built a brand with the EDE FARM chain of stores, providing more than 300 products of the Central Highlands agricultural products that are professionally processed and packaged.
In particular, in the past two years, MISS EDE has exported roasted and packaged Robusta coffee with a Vietnamese brand to famous demanding markets such as the United States and South Korea.
Not stopping there, the company continues to expand to Singapore and Russia, affirming its desire to conquer bigger doors.
Mr. Hoang Danh Huu - Director of MISS EDE shared: "Entering the market with difficulty is just the beginning. For Vietnamese coffee to be sustainable, there needs to be a synchronous linkage strategy, investment in clean raw material areas, deep processing and quality control. When output is stable, high quality and the supply chain is transparent, Vietnamese robusta coffee will regain the trust of the world.
In addition to young enterprises, Dak Lak also has veteran units playing the leading role. Simexco Dak Lak - with more than 30 years of experience - supplies from 100,000 to 120,000 tons of coffee and 4,000 - 6,000 tons of pepper each year, present in more than 100 countries.
A series of other enterprises such as Ngon Coffee Company Limited (10,000 tons of instant coffee/year), An Thai (2,000 tons of powdered coffee/year), Intimex Buon Ma Thuot (45,000 tons of green coffee/year), Dak Man Vietnam (40,000 tons/year)... have been creating a strong boost for the agricultural export industry.
Affirming export position
According to statistics, in the period of 2021-2025, the total export turnover of the province is estimated to reach more than 9.4 billion USD, equal to 190.5% of the initial target, with an average growth rate of 12.5%/year. By 2025, the export scale is expected to be 1.73 times higher than in 2020.
Key products such as coffee, pepper, and cashews grew strongly. Honey bee products recover after a difficult period.
In particular, durian, macadamia, banana, vegetables, fruits, processed seafood... recorded many positive signals. Currently, Dak Lak products are present in major markets such as the EU, the US, Japan, Korea, China and ASEAN.
Not only agricultural products, the East Dak Lak region also put into operation many seafood processing projects with a capacity of more than 40,000 tons/year, mainly exported to the US and EU.
In the West of Dak Lak province, industrial processing plants operate stably, producing many high-value products for domestic consumption and export.
Mr. Tran Quoc Toan, Deputy Director of the Department of Industry and Trade of Dak Lak, said that in the period of 2021-2025, the Industry and Trade sector has promoted administrative reform, applied digital transformation, mobilized resources and created a favorable investment environment.
Thanks to that, the enterprise has the conditions to expand production, stabilize organization and improve competitiveness.
These achievements are the result of the parallelism between policies and businesses. With that foundation, Dak Lak is moving closer to the goal of becoming a major agricultural export center, contributing to affirming Vietnam's position in the global market.
