OHBT - A breath of fresh air for the Vietnamese beauty market

Châu An |

In the context of the Vietnamese cosmetics market witnessing fierce competition with countless domestic and foreign brands, the appearance of OHBT - a skin care brand from the United States - is considered a "new breeze" bringing hope for quality, transparency and confidence to consumers.

In 2025, OHBT will officially be invested and distributed exclusively in Vietnam, marking a remarkable transformation of the domestic cosmetics industry.

The journey to bring OHBT to Vietnam

According to Mr. Tran Trung Anh, CEO of OHBT Vietnam, the reason why the company decided to bring this brand to the country lies in its outstanding quality and harmonious development philosophy. OHBT is one of the few brands with a comprehensive, high-quality skin care product ecosystem, luxurious design but the price is suitable for the majority of Vietnamese consumers. Each product is developed based on advanced American dermatology technology, tailored to Asian skin and climate characteristics. OHBT is not only an international brand, but also shows a deep understanding of the characteristics of Vietnamese skin. The product maximizes efficiency while still ensuring safety and benediction, Mr. Trung shared.

Sua rua mat OHBT.   Anh: Ohbt.vn
OHBT cleanser. Photo: Ohbt.vn

The journey to bring OHBT to Vietnam is not easy. From negotiating and inspecting the production process to ensuring distribution standards, all stages are carried out carefully. However, this difficult journey has helped Mr. Trung better understand the value of a brand that truly puts quality first. In the context of today's consumers willing to pay for good, safe and effective products, OHBT is confident in affirming its position. The product stands out not only for its technology but also for its sophisticated design. OHBT packaging is not only beautiful, but is also difficult to counterfeit. It is a statement of meticulousness and class in every detail.

OHBT Vietnam is aiming for a sustainable development strategy with the goal of expanding its retail system, while gradually shifting production to domestic. From the philosophy of "cleaning properly to keep the skin healthy from within", the OHBT brand is shaping a new trend: beauty starts with understanding the skin and caring for it with the most basic but accurate actions.

"Smart cleaning" - a new trend for healthy skin

Thao Nhi, 32 years old, living in Yen Hoa (Hanoi), was once one of the people who doubted the effectiveness of makeup oil. When friends advised her to try OHBT makeup oil, Nhi was initially quite reserved because she was afraid that the oil would cause pumpkin skin. But after learning the principle of "olate oil" and choosing a product that has good fertilization ability, she decided to try it. After only a few times of using OHBT, Nhi noticed a clear difference: the Son Li layer, waterproof mascara dissolved quickly when gently massaged, the skin then became clean, soft, not tight. After a month of maintenance, the condition of hidden acne completely subsided, the skin became brighter and more even. The feeling of breathing after each makeup removal makes me fall in love. Now, drying is no longer an obligation, but a moment of relaxation at the end of the day, Nhi shared.

Dermatologists affirm that cleansing is a fundamental step in every skin care routine. When fine dust, sunscreen and cosmetics stay on the skin for too long, just washing your face cannot completely remove them. As a result, the skin ages quickly, is prone to inflammation and loses the ability to absorb nutrients. naturally extracted OHBT oil is the perfect choice, helping to completely solve this problem thanks to the "oily dissolving oil" mechanism: the oil molecules dissolve the sebum, dirt layer, and when exposed to water, they turn into easy-to-wash milk without drying or irritating the skin.

The trend of "smart cleaning" is becoming the key to healthy skin in modern urban life. The appearance of OHBT in Vietnam not only brings an additional choice in the cosmetic market, but also contributes to changing consumers' awareness of proper skin care. At a time when counterfeit and fake goods are rampant and customer confidence is shaken, the fact that an international brand focuses on quality, safety and efficiency is truly a positive sign.

Châu An
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