Many stores in Hanoi, Ho Chi Minh City, and Da Nang sell counterfeit luxury products of major brands, from handbags, watches to perfume. Lao Dong reporters went to many stores in Hanoi and recorded a Louis Vuitton fake handbag costing just over 1 million VND.
Many people "sell" branded goods, but the price is too high, not everyone has enough money to buy, so going to a fake stores is the fastest way to own them. When going out, they are as splendid as anyone else, not knowing if there are any fake goods.
Grasping this consumer psychology, counterfeit goods from big brands flood the market, many people flock to do business in counterfeit goods.
Producing and trading counterfeit goods is a violation of the law, but many stores sell counterfeit goods publicly, showing that many people are very disregardful of the law.
Why do counterfeit traders disregard the law? The answer is that the authorities are lax in management, do not check, punish, or neglect and condone counterfeit goods.
The freedom of trading and consuming counterfeit goods has a negative impact on many aspects of society, not only in the economic field, but also in consumer psychology and legal civilization.
A community with too many people using counterfeit goods will create a trend of consuming counterfeit goods, distorting the market, from branded goods spreading to many other types of goods and products.
In a society where big brand counterfeit goods have a livelihood, there will be many people who rush into the production and trading of counterfeit products, including deadly substances such as drugs, functional foods, milk, etc.
Not to mention, big brands know that Vietnam is a fertile market for their brand counterfeit goods, it is not excluded that one day they will sue for intellectual property violations, affecting the country's reputation.
Vietnam has enough legal regulations to punish violations related to counterfeit goods, but has not yet taken action to punish them.
It is time to search and punish individuals and organizations producing and trading counterfeit goods, if there is enough basis to prosecute.
