Regarding the noisy Kera vegetable candy case, on the afternoon of March 14, TikToker Quang Linh and Hang Du Muc, along with representatives of Chi Em rot Group Joint Stock Company, held a press conference to explain the errors in product promotion.
Quang Linh, Hang Du Muc and the Company's representative, Mr. Le Tuan Linh, bowed their heads to apologize for the above mistake.
"With all the leniency and apology, we are completely receptive, deeply accepting all comments and criticisms from public opinion. We sincerely apologize to customers and the public for unnecessary errors that have led to false information affecting everyone".
The apology of Quang Linh Vlogs is sincere and worthy of note. Everyone can be wrong, if they are wrong, they admit their mistakes and apologize, that is cultural and civilized behavior.
However, apologizing is one thing, and if there is a violation, it must be handled according to the provisions of the law.
To identify violations, management agencies must intervene, check production conditions, announce and advertise Kera vegetable candy products of Chi Em rot Group; inspect ASIA LIFE Joint Stock Company for compliance with conditions during the production process for Kera vegetable candy products...
From the inspection results, if there is a basis for violating regulations on false advertising, depending on the level, penalties will be imposed.
On the afternoon of March 13, at a regular press conference on the socio-economic situation of Ho Chi Minh City, Mr. Vo Ho Hoang Vu, Chief of Office of the Department of Culture and Sports of Ho Chi Minh City, said that according to regulations, acts of false advertising will be punished according to Decree 38/2021 of the Government.
Decree 38/2021 stipulates fines for untrue advertising.
There have been many cases of artists and celebrities on social networks advertising untruthfully, affecting the rights of consumers. Public opinion reflects that the press reported that celebrities have apologized for a few words on their personal pages.
Artists and celebrities contract with producers and advertisers to "drink" to sell products. If it is discovered and there is evidence of false advertising, then apologize, it is too easy to make a profit, the management agencies have not stepped in to handle it according to the law.
Penalties for advertising violations are to restore order in this activity, protecting the rights of consumers. More importantly, it is to build a spirit of the rule of law in the social community.