Actor Kim Seon Ho, who has recently been involved in controversies related to tax evasion allegations, has been confirmed to have not suffered the wave of advertising contract cancellations as widely rumored. Much information has now been clarified as false.
According to industry sources on February 6, the statements surrounding the termination of Kim Seon Ho's representative contract with the leather care brand La Roche-Posay stemmed from a misunderstanding related to the posting of a video on YouTube. In fact, this contract ended 4 years ago and is completely unrelated to the current controversy.
Although Kim Seon Ho's name appeared in some rumors that brands were "cutting off relations" with him, it has been confirmed that these cases are all old contracts that have expired as scheduled, not new contracts that have been cancelled.
Also on that day, the media reported that the Nutri D-day functional food brand is still continuing to cooperate with Kim Seon Ho without any problems.
Nutri D-day chose Kim Seon Ho as its exclusive representative for one year from last summer. A company representative said: "We plan to continue promotional activities with him according to the original plan until the contract ends.
An internal source in the advertising industry further explained: "Some contracts that have expired in the past are being linked to recent controversies, creating the false impression that new contracts have been terminated. In fact, most of Kim Seon Ho's currently valid advertising contracts are still being maintained normally.

The controversy began on February 1st, when a media outlet accused Kim Seon Ho of tax evasion, claiming that he operated a family company registered in Yongsan district, Seoul (South Korea), separate from the management company, and implying that it was a "ghost company".
After that, Kim Seon Ho's current management company - Fantagio - issued a statement saying that the actor established this company to serve acting and stage production activities, but then temporarily suspended operations (about 1 year ago) when he realized the possibility of causing misunderstanding.
Fantagio affirmed that Kim Seon Ho established the company not for tax evasion purposes, and emphasized: "From the time of signing an exclusive contract with Fantagio in February 2025 to now, all payments have been paid directly to actor Kim Seon Ho personally. The above-mentioned legal entity has absolutely no connection".
Kim Seon Ho has proactively implemented remedial measures related to this one-person company, including refunding the company's credit card, canceling salary payments to family members and returning vehicles registered under the company's name.
In addition to the corporate tax already paid, Kim Seon Ho has additionally paid personal income tax for income received through the company. Currently, this company is in the process of dissolution.
Meanwhile, Kim Seon Ho's upcoming activities are still going according to plan. The production team of the play "Secret Passage" announced: "Up to now, we are preparing for the premiere on schedule, without any changes".
Fans are waiting for the Disney+ platform to soon announce the release date of the movie "Portraits of Delusion" starring Kim Seon Ho and Suzy this year.
The movie "This Love Sound, Can You Translate? " still has 2 consecutive weeks in the Top 1 global Netflix chart, despite the noise of the male lead Kim Seon Ho.