The creativity of young artists
In the second half of 2025, the Vietnamese music market witnessed the proliferation of colorful music products. From singles, MVs, EPs to film concerts, each artist tries to bring a different experience to the audience.
The collaboration between Hoang Dung and Den Vai in the song "A day in the sky" is still creating a strong effect, becoming one of the most notable collaborations. The lyrical melody, rustic rap and contemplative message make the audience find empathy.
Neko Le and Kien Ung with the MV "Si" have proven their spirit of experimentation, daring to break their limits to explore new directions. Experts say that such products create an important premise for rookies to be more bold on the long road.
Meanwhile, rapper Dinh Tien Dat surprised with the EP "I've been here for 30 - 30 years", marking his three-decade journey with music. This is not only a product to thank the audience but also a way for previous generation artists to connect with a youthful, modern market. At the same time, singer Quoc Thien is preparing for the live concert "Skynote - The Reflection" in Ho Chi Minh City in November, which is both artistic and aims for sustainable goals when the profit will be spent on planting 10,000 trees. Some other artists choose technology as the highlight. Singer Nguyen Vu released a song performed by AI, turning it into an official product under his name.
The mark of Vietnamese music on the international stage
Not only is it vibrant domestically, the second half of 2025 also marks a new step forward for Vietnamese artists in the international market.
Since September, singer My Linh has opened the Asian tour "My Linh wishes for the 2025 tour" in Japan. The show brings together the appearance of musician Anh Quan and young singer My Anh, creating a picture of intersecting generations. The message "Vietnamese music - a gift to share with the world" is strongly conveyed, bringing international audiences closer to the spiritual values of the Vietnamese people. The tour will continue its journey in Korea and many other countries in the region, promising to expand the influence of Vietnamese music.
In October, singer Ha Anh Tuan also held a live show in the US. Currently, the show's ticket categories have sold out, proving his appeal in the international music market. At the same time, Vietnamese music has more good news when singer Duc Phuc has excellently won the Intervision Song Contest 2025.
The domestic music market also welcomes many international exchange activities. The "All-round rookie" contest will gather music groups from Korea, Japan, Thailand... performing in Vietnam. This is an opportunity for young Vietnamese artists to learn, collide, and at the same time, domestic audiences have the opportunity to experience international standard performances right at home.
Optimistic signal for the future
With the rapid appearance of many personal projects, diversity in creative styles, and activities reaching international standards, Vietnamese music in the second half of 2025 is showing confidence and dynamism. If in the past, the market often revolved around a few big names, now, the audience is witnessing the parallelism of many generations of artists: From veteran to rookie, from mainstream faces to indie.
Personal projects not only have entertainment significance but also demonstrate social responsibility, a spirit of innovation and the desire to reach out to the world.
It can be said that the second half of 2025 is the time of explosion, opening up many expectations. From bright domestic audiences to music nights in Japan, Korea, Australia, from music videos with a technological breath to community-rich concerts, Vietnamese music is proving its strong vitality and the courage to conquer global audiences.
