The Hoi An World Cultural Heritage Conservation Center in coordination with Vietnam Artificial Intelligence Joint Stock Company (AIAIVN) organized the introduction of an automatic ticket sales system at the Hoi An World Cultural Heritage Site. This is a new step in the application of digital technology, aiming to improve the tourist experience and modernize heritage tourism management activities.
The system being implemented is the result of the process of exchange, connection and unified cooperation between the two units. Previously, within the framework of the meeting between leaders of the City People's Committee and the innovative startup community, the Hoi An World Cultural Heritage Conservation Center and AIAIVN agreed on a cooperation agreement. The cooperation content focuses on applying generative artificial intelligence (GenAI) technology to enhance the sightseeing experience, optimize management, promote cultural activities and promote Hoi An's heritage values to the international community.
At the launch ceremony, the two sides officially put into operation a smart tourism solution system to serve tourists visiting Hoi An Old Quarter. The highlight is the GenAI multilingual automatic presentation solution. Through personal phones, tourists scan QR codes to access the presentation content according to the tour itinerary. This form helps heritage information become visual and vivid, while personalizing the experience of each tourist.
In parallel with that, smart tourist ticket counters are being deployed with multilingual support, integrated international payment and on-site ticket printing. The solution contributes to reducing pressure on traditional ticket counters, improving management efficiency and creating convenience in the ticket buying process. In the immediate future, the system serves the sale of Hoi An Old Quarter entrance tickets and automatic tour guide tickets, and researches to expand links with nearby attractions.
The commissioning of the automatic ticketing and tour guide system demonstrates the effort to combine heritage preservation and digital transformation. The solutions are designed to suit the cultural and historical characteristics of Hoi An, towards the goal of sustainable tourism development and building the image of Hoi An as a friendly and modern destination.
