The land plot market has recorded many fluctuations recently when prices continuously increased sharply in some areas, especially in the suburbs of Hanoi and neighboring provinces. However, entering the first months of 2026, market liquidity showed signs of slowing down as transaction volume and level of interest decreased significantly compared to the previous period.
Data from Batdongsan. com. vn shows that in the first quarter of 2026, the level of interest in land plots in both Hanoi and Ho Chi Minh City decreased compared to the end of 2025. In which, the Ho Chi Minh City area (old) decreased by about 5%, while Hanoi decreased more sharply, by about 23%. Although demand weakened, the average asking price remained high. In Hanoi alone, the average land plot price reached about 81 million VND/m2, almost unchanged compared to the previous quarter but still higher than the same period in 2025.
Market developments in the first quarter of 2026 show clear differentiation. Most areas are still in a state of slow trading, low liquidity, but in some places, localized price increases continue to appear.
The Q1/2026 report of the Ministry of Construction shows that project land plot prices on the secondary market in most localities are basically stable compared to the previous quarter. Only some areas recorded slight increases, mainly focusing on products with complete legal status, convenient locations and good quality. In which, Khanh Hoa increased by about 2%, while Da Nang and Dong Nai increased by over 1%.
Real-world records show that many land plot areas in the suburbs of Hanoi have now set a fairly high price level. In places that were once the focus of "land fever" waves such as Dong Anh, Hoai Duc, Gia Lam or Long Bien, asking prices continue to remain high. In Long Bien (old), land plot prices are commonly around 60 - 135 million VND/m2; Gia Lam (old) fluctuates from 40 - 90 million VND/m2; Dong Anh (old) about 35 - 80 million VND/m2; Hoai Duc (old) from 45 - 90 million VND/m2. Meanwhile, areas further from the center such as Dan Phuong, Thanh Oai or Thuong Tin (old) recorded common prices of about 25 - 35 million VND/m2.
The strong price increase in the past time has made many investors regret selling land too early.
Mr. Hoang Long (38 years old, Hoai Duc, Hanoi), a land plot investor with more than 10 years of experience, said that he once owned a 100m2 land plot near Ring Road 4 area for 3.2 billion VND in 2022.
By the end of 2024, when the market was still quiet, I decided to sell it for 4 billion VND because I was worried that the price would be difficult to increase further. However, at the end of 2025, early 2026, similar land plots in the same area were offered for sale for 6 - 7 billion VND," Mr. Long said.
According to Mr. Long, if he keeps it for about a year and a half, the profit earned may be many times higher than the previous profit of about 700 million VND. It is even more regrettable that many of his acquaintances continue to hold land and have now achieved profits exceeding expectations.
Not only Mr. Long, Ms. Le Mai (35 years old, Dong Anh, Hanoi) also fell into a similar situation. She said that she bought a land plot of more than 100m2 in Dong Anh in 2021 for 1.9 billion VND. By the end of 2024, due to concerns that the market would not recover, she decided to resell it for 2.7 billion VND, earning a profit of about 800 million VND after nearly three years of investment.
However, to date, this land plot has been paid up to 5.8 billion VND, more than double the price she used to sell. Looking back, Ms. Mai said that she was too hasty when making the profit-taking decision early.
The diễn biến of land plot prices in the past time shows that the market still has localized price increases, especially in areas benefiting from infrastructure and planning. However, in the context that liquidity has not really recovered, experts believe that investors need to be cautious with the psychology of chasing short-term "land fever", avoiding the risk of buying in the price range that has increased too high.
