On June 26, Apple Technology Group announced many adjustments to regulations for app developers on the App Store in the European Union (EU), to avoid the risk of paying fines according to the European Commission (EC) decision for violating competition rules.
Accordingly, " Tao House" said that app developers will have to pay a 20% processing fee for sales made through the App Store, although the fee may be reduced to 13% for Apple's small business program.
In addition, developers are cautiously advising customers to leave the App Store to pay with a minimum fee of 5% and a maximum of 15%. They can also use as many links as they want to move users to external payment methods.
In its most recent statement, EC said it had received the notice from Apple and would conduct a compliance assessment under the Digital Market Act (DMA), a new regulation to tighten control over large technology platforms. The European Commission stressed the importance of consulting with stakeholders before making further decisions.
Previously, in April 2025, the EC decided to fine Apple 500 million euros ($586 million) after concluding that the technology company prevented developers from directing customers outside the company's App Store store to receive better deals, violating the bloc's rules.
The EU also warned Apple to have 60 days, which means by June 26, to make changes to comply with the regulations. Otherwise, Apple will face an additional " periodic" fine that could be up to more than 50 million euros/day.
Despite the approval of the adjustment, Apple still opposes the original ruling and is expected to file an appeal on July 7.
