Turning technology into the key to business growth

Minh An |

Through the SaaS Day 2024 event, thousands of businesses in Vietnam will have more solutions to improve financial management and control.

SaaS Day 2024 with the theme "New generation business - Technology goes hand in hand with passion" is where Base.vn brings different thinking and breakthrough technology, from customer management to operational optimization, supporting "increasing revenue, reducing expenses" and ready to accompany the future development of businesses.

Sharing at the SaaS Day 2024 event in Hanoi on November 22, Mr. Nguyen Thuong Tuong Minh, General Director of Base.vn, said: Base.vn launched the Base CRM customer management solution, which is an important piece to help complete the comprehensive management platform for businesses. Base Service - Internal service management application, empowering businesses with the ability to create the desired operating flow. For the first time, the Base platform officially integrates with a major external partner, creating synergistic value for the business community.

According to Mr. Nguyen Thuong Tuong Minh, a manager has dozens of major issues to take care of every day with hundreds of tasks to handle such as revenue, costs, customers, production, products, services, human resources, culture, etc.

In each of these large areas, there are many other small issues such as finance (including total revenue, revenue by center, by product, by campaign); Cost (including total cost, unit allocation cost, type allocation cost); Marketing (including market research, brand development); Human resources (including recruitment, salary mechanism, development policy, etc.).

"This means that the company is moving sideways instead of having strategic growth activities, or in many cases, it is risky when there is no big picture to quickly detect serious risks forming in the company's key links," said Mr. Minh.

Base CRM is a comprehensive customer management solution that helps businesses increase revenue, an important piece to complete a comprehensive management platform for businesses. In addition, Base CRM is considered to push comprehensiveness to a new level, helping businesses understand the products they are selling in a deep and multi-dimensional way, and at the same time find ways to bring those products to customers most effectively based on the database. Specifically, this solution will take businesses through the entire sales journey, from product management, marketing, sales operations and after-sales customer care.

Base Service is an internal service management application that empowers businesses to create the desired operational flow. This new application will help leaders grasp the big picture, clarify operational “blind spots”, quickly handle bottlenecks, increase execution speed and optimize costs for businesses.

Minh An
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