Masan deploys Workday to digitally transform in the human resources sector

Đức Anh |

Workday's unified business platform will contribute to promoting the digital transformation process in Masan's human resources sector.

Workday, Inc. (NASDAQ: WDAY) - an AI platform for businesses in the fields of human resources, finance and information technology announced a partnership with Masan Group - one of the largest private economic groups in Vietnam to promote the digital transformation process throughout the organization. Masan is also Workday's first domestic customer in Vietnam.

Within the framework of this digital transformation program, Masan Group has begun to implement the Workday Human Capital Management solution (HCM), and at the same time oriented to expand to human resource planning, human resource analysis and enhance employee experience in the future. These solutions are operated on the Workday platform with artificial intelligence (AI) as the core. Amaris Consulting is a partner implementing the Workday project in Vietnam.

Workday will play the role of a core human resource management platform in Masan's Future One Tech Platform strategy and Digital Twin building ambition, contributing to merging labor force data and employee experience across the ecosystem. This cooperation demonstrates Masan's commitment to building a modern and pioneering work environment applying technology. By leveraging Workday's AI capabilities, Masan will improve its diverse and large-scale labor force management efficiency, while bringing a more seamless human resource experience to employees.

Mr. Danny Le, General Director of Masan Group shared: “When Masan enters the next stage of development, building a more closely connected, transparent organization with efficiency as the focus is the key factor to realize the ‘Go Digital – Go Global’ strategy.

Workday brings leaders and managers a common platform to understand, support and develop a better team, while helping the human resources department become a more effective strategic partner for the business. This is an important milestone in the journey to build an efficient, scalable and ready-to-become Masan.

Ms. Jess O'Reilly, ASEAN Regional Director of Workday, said: "Masan's aspiration to become a global enterprise is built on a solid technology platform and a strong commitment to people. We are honored to accompany a pioneering enterprise in the digital transformation journey in Vietnam. This cooperation will help Masan consolidate operations, enhance flexibility, collaboration and innovation capabilities, and maximize the potential of its workforce.

Through Workday's cloud-based integrated management solution suite, Masan will have a comprehensive view of human resources data and operations, thereby making more accurate decisions and responding more flexibly to market changes in the process of realizing the "Go Global" strategy.

Đức Anh
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