This integrated feature helps Cameo service access directly in TikTok, for both creators and fans.
Accordingly, creators on TikTok can link Cameo directly to their videos, allowing viewers to request personalized videos without leaving the application. People who do not use Cameo can also register to participate in the service right from TikTok, without having to follow a separate process on the Cameo platform.
Previously, Cameo was mainly famous for personalized videos from celebrities. However, the company said that TikTok creators are becoming one of the fastest growing groups on this platform. The new integration is expected to help them reach fans more easily, while promoting their presence on Cameo.
This move shows that Cameo is aiming to exploit the potential TikTok user file. Meanwhile, TikTok's specific benefits in the agreement have not been clarified. This platform can completely develop similar features itself, as it already owns many interactive tools such as virtual gifts in livestreams. Cameo has not yet responded to whether TikTok shares revenue from transactions or there is a price difference between the two platforms.
Cameo is an online platform specializing in providing personalized video services, where users can pay to receive wishes, messages or private content from celebrities, artists or content creators. Launched in 2017, Cameo quickly developed thanks to the need for direct interaction between fans and influencers.
