The KOL Conference with the era of national growth (KOL Summit 2025) took place this morning, August 18 in Hanoi.
The event was attended by many famous figures, many KOLs and KOCs working in many fields.
This conference is considered a major turning point for a "green, clean" social network environment, while creating a foundation for KOLs and KOCs to promote their influence and spread positive things to the community.
Sharing with Lao Dong reporter, TikToker Vinh Thich An Ngon - owner of the TikTok channel with more than 1.9 million followers - said that he hopes for policies and mechanisms for KOLs, so that young people in general and KOLs in particular will be more responsible for the content they convey.
"Luckily being welcomed by everyone on social networks, I am aware of what content I have to convey in the face of the current realities of society.
I try to incorporate and spread positive content to easily touch the emotions of viewers, calling on the community to towards humanistic values. No tricks, no tragedy of the story, my responsibility is to produce clean and real content," said Vinh Thich An Ngon.
TikToker Vinh Thich An Ngon is known as a food reviewer. He emphasized that he is a demanding person, meticulously from small details such as choosing a restaurant, finding a location so that the audience would not feel disappointed when going out to eat.
"Sarkling, negative content only brings temporary curiosity. seriousness and positivity are the longest way for a content creator" - said the owner of Vinh Thich An Ngon channel.
In the field of education and life, Nguyen Ha Trang - also known by the nickname Meichan - is also an inspirational young person, owning a TikTok channel with nearly 1 million followers.
Meichan is loved for his handsome appearance, good academic achievements, interesting study abroad and close sharing about life, knowledge, and learning process.
In a conversation with Lao Dong reporter, Meichan shared: "After the process of producing multi-platform content, I realized that not only on TikTok but on any digital platform, each content posted has the ability to spread widely and affect many people. Therefore, I am always aware of using social networks in a civilized and polite way.
Each product needs to be carefully researched and prepared before being posted to avoid promoting false information. In particular, I also fully comply with the State's regulations for content creators in the digital environment".
Faced with the reality that social networks still have a lot of harmful content, celebrities regardless of producing sensational videos to get attention, Meichan expressed the view that no matter what field, there will always be trade-offs. She believes that prioritizing quality content will help her avoid being carried away by the pressure of interaction numbers and achievements.
"Although sometimes I can't help but feel disbelieved, I still try to focus on the things I " got" to see that what I "lost" is necessary and worth it. I am very familiar with the saying "I am defined by what I am willing to sacrifice", so I often keep that thought to be more strong in the journey I pursue", Meichan confided.
