On the afternoon of October 29, at the headquarters of Hoang Anh Gia Lai Joint Stock Company (Pleiku ward), a signing ceremony for a technical consultation contract and the supply of 30 million coffee seedlings between this unit and the Central Highlands Institute of Agricultural and Forestry Science and Technology took place.
Accordingly, the Central Highlands Institute of Agricultural and Forestry Science and Technology will provide HAGL with 30 million high-quality coffee seedlings, including Arabica and Robusta coffee varieties.
These varieties are recognized by the Ministry of Agriculture and Environment as having high productivity, good adaptability and outstanding seed quality. Seedlings will be provided in two consecutive crops 2025-2026 and 2026-2027, serving the development program of HAGL's coffee raw material areas in Gia Lai and Laos.
In addition to providing seeds, the Institute will coordinate to advise on technical measures for cultivation, care, disease control and flowering and bearing, to ensure optimal efficiency and even quality on the entire new planting area.

Mr. Doan Nguyen Duc - Chairman of the Board of Directors of HAGL - said: "We not only want to grow coffee, but also want to make coffee in a methodical, sustainable way and aim to export high-quality coffee with the HAGL brand".
According to Bau Duc, this group will plant about 10,000 hectares, a very large scale that few businesses can do. HAGL has advantages in land, technology and experience in high-tech agriculture. Many years ago, the group planted agricultural crops on an area of 70,000-80,000 hectares in the Central Highlands, Laos and Cambodia.
After a long time of paying off bank loans and achieving good profits thanks to the South American banana model, durian for export, clean pork, HAGL is currently doing business with stable profits.
The implementation of a very large-scale coffee growing project will use a part of the capital from the annual business profits of the enterprise and the issuance of stocks for investment, without using bank loans.
HAGL hopes to contribute to improving the quality, value and position of Vietnamese and Lao coffee in the international market.