VPBank and Mobile World cooperate to deploy payment agent model

NGUYỄN ĐĂNG |

On the morning of January 15 in Ho Chi Minh City, Vietnam Prosperity Joint Stock Bank (VPBank) and Mobile World Technology Company Limited signed a memorandum of understanding with the goal of providing customers with an easy and fast payment and transaction experience right at Mobile World's chain of stores.

VPBank is the first bank licensed by the State Bank to implement the payment agent model in Vietnam, and is also a bank with a history of decades, having built prestige and quality with customers. VPBank's partner - Mobile World is also a reputable technology retail system that has been trusted by millions of customers for shopping. Therefore, this cooperation between the two parties promises to bring customers a diverse experience of financial services in payment and transactions.

A representative of VPBank said: “VPBank is the first bank in Vietnam to be licensed to have an operating mechanism, to cooperate with potential, modern and professional Vietnamese enterprises to implement the payment agent model. Regarding this model, VPBank will sign with Di Dong Viet the entire item. Not only a payment agent, in the near future, Di Dong Viet will also have payment gateway services, providing modern, safe and fast payment services to customers.

In the near future, there will be many projects in which VPBank will closely cooperate with Mobile World - a professional and reputable technology retail system in Vietnam. Right after Tet, the two sides will immediately coordinate and implement in detail many aspects from services, sales... to technology so that Mobile World will soon become a payment agent of VPBank. With this model, we believe that Mobile World is one of the pioneers.

Dai dien VPBank phat bieu tai buoi ky ket ghi nho hop tac voi Di Dong Viet. Anh: Loan Tran
VPBank representative speaking at the signing ceremony of the cooperation memorandum with Mobile World. Photo: Loan Tran

With a commitment to continuously deliver superior values ​​to each customer in their shopping journey, the Mobile World retail system said that improving customer experience with financial services at each point of sale of the system such as: deposit/withdrawal/transfer of money, opening new accounts, opening credit cards... is also one of the goals the system is aiming for in 2025.

Nang cao trai nghiem mua sam cua khach hang duoc Di Dong Viet dac biet chu trong trong chien luoc phat trien. Anh: Loan Tran
Improving the shopping experience of customers is a special focus of Mobile World in its development strategy. Photo: Loan Tran

“In the digital age with the increasingly popular trend of cashless payments, safe - convenient - fast financial services play an even more important role, an indispensable “catalyst” for us to improve customer experience, turning users into loyal customers.

Therefore, cooperating with a partner that has built up prestige and quality over decades like VPBank will certainly be a premise for Mobile World to improve service quality, and together with partners, bring more benefits beyond expectations to customers," said a representative of Mobile World.

NGUYỄN ĐĂNG
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