In order to create closeness between people and the government, promote digital transformation, Nhuan Duc commune (HCMC) has found a new dialogue method: "Bright Coffee - Connecting the People". This is not only a place to listen to wishes but also a forum for cadres and people to learn digital technology together.

Direct forum for the government after the merger
One day in September, at a garden cafe on Nguyen Thi Ranh Street (Nhuan Duc Commune), there were no longer rigid administrative barriers. The leaders of Nhuan Duc commune and local people sat together for a cup of coffee, discussing all issues from administrative procedures, digital technology to social issues.
Mr. Tran Trung Nghia, Chairman of the Vietnam Fatherland Front Committee of Nhuan Duc commune, shared that this model was born out of many practical pressures after the three previous communes (Nhuan Duc, Trung Lap Ha and Pham Van Coi) were merged.
"The large area, a lot of work, and great pressure make it difficult for leaders to have a wide range of contact with the people. This model creates an environment and a certain time for people to know the location and time to have leaders for dialogue," Mr. Nghia explained.



dual purpose: Listening and Digital Technology Instructions
In addition to the dialogue purpose, "Bright Coffee" is also a technology playground. Mr. Nghia said that the Vietnam Fatherland Front Committee of the commune has established a Youth Volunteer Team to train and guide cadres, civil servants and people in the village on the application of digital technology, administrative procedures and how to submit documents via the online public service portal.
These activities also incorporate many other current topics. For example, there is the participation of medical units to propagate the prevention of outbreaking diseases such as dengue fever.

Internal connectivity and effective dissemination
The "Bright Coffee" model is also of great significance in internal cohesion. Due to the merger, the current staff comes from three previous communes, plus staff from the district and city transferred.
"This is also an opportunity for cadres and all levels in the political system to gather, discuss work, connect feelings, and create internal solidarity to improve the quality of work," Mr. Nghia emphasized.
Although it has only been implemented since the end of August, the model has received very positive feedback. "The people are very supportive. Instead of going drinking coffee elsewhere, they have another destination to meet leaders, discuss and get immediate answers," said Mr. Nghia.
People have asked the commune leaders to regularly and expand to three locations in the three old areas for more convenient travel.
According to Mr. Nghia, many people's questions, although small, if not answered promptly, can cause anxiety.
"For example, garbage collection, or projects expected to open roads. Many people see that the measuring and surveying unit is afraid that someone will impersonate them into their homes or do not clearly understand the policy, so they do not cooperate. When people ask, I answer immediately so that people can feel secure and create conditions to support the construction unit," Mr. Nghia shared.


The "Bright Coffee - Connecting the People" model is held periodically once a month. The chosen location is a public coffee shop, with enough space for everyone to comfortably chat. The specific schedule is widely reported on Zalo groups and through the Hamlet Front system, ensuring that everyone can understand it.