According to Manpower, CV storytelling is a way of presenting work experience as a story with clear situations, actions and outcomes, helping employers understand the value you have created instead of just listing titles and tasks.
So, how to increase interview opportunities through attractive CV storytelling.
Building a story framework
Start by identifying important milestones in your career: Overcome challenges, big changes, outstanding achievements, and memorable lessons. From there, select typical situations to develop into stories with clear beginnings, actions and results.
Most importantly, this story framework needs to be consistent with current career goals. Employers will easily see the connection between your previous experience and the value you can bring to the job you are applying for.
Use data to convince
A story becomes believable only when there are specific numbers. Add "knowing" results such as revenue growth percentage, productivity; number of customers, projects, employees you manage; clear timeline...
The language is rich in images but concise
Avoid vague phrases such as responsible, participating. Instead, use strong dynamics such as leadership, improvement, shortening, achievement, optimization...
Linking with career goals
The story in the CV needs to be directly linked to the position you are applying for. Employers will easily find that your previous experience is relevant and brings practical value to your new job.
Common mistakes when telling stories
Say it over and over: The CV is not a novel, so each story only needs 2-3 lines.
Lack of data: Without specific evidence, the story becomes blurred and unconvincing.
Not linked to the job description: No matter how you tell the story through your CV or what, the most important thing that employers care about is that you are suitable for the job they are recruiting.
Using empty language: words like enthusiastic, hardworking are good to hear but not enough. Replace it with action and practical achievements.