The Zalo OA channel of the National Program on Energy Saving and Efficient Use (energy Saving Program) was built with the goal of increasing the dissemination of energy-saving policies, models and solutions. Zalo channel is a new communication method, enhancing two-way communication between management agencies and the community through direct interaction activities.
Users can follow newsletters, videos, media publications, as well as update news, participate in competitions, events, and campaigns implemented by the Ministry of Industry and Trade. This is also an online consultation and answering support channel, providing technical instructions and recommendations on effective energy use in daily life and production.
With nearly 80 million users in Vietnam, Zalo is an ideal platform to expand the scope of propaganda, helping messages about energy saving to spread quickly, intuitively and more closely.
VNEEP's Zalo OA channel allows sending messages, images, videos and documents to each user, helping information to be transmitted flexibly, saving costs but still ensuring high efficiency.
In addition, this platform also allows people and businesses to interact, ask questions, share initiatives, contributing to the formation of the habit of using energy economically in the community.
The Department of Innovation, Green Transformation and Public Upgrade expects the Zalo OA channel to become an important and familiar communication channel for the community, especially management agencies, research units, people and businesses that are interested in and implementing energy-saving and efficient activities.
Zalo channel The energy-saving program will update information quickly and accurately to users, with diverse communication methods. This is also an important step forward in efforts to spread the spirit of energy-saving and efficient use, contributing to the realization of sustainable development and environmental protection goals of Vietnam.
By the end of the third quarter of 2025, Zalo recorded an impressive growth milestone with 79.2 million monthly regular users, becoming a popular connection platform and close to all social classes.
The implementation of the Zalo OA channel of the VNEEP Program is considered a suitable step in the context of strong digital transformation, helping state management agencies proactively provide information, guidance and interact with people and businesses in the work of using energy economically and effectively.
