On the morning of March 9, at the Dak Lak Provincial Cultural Center, the opening ceremony of the 2025 OCOP Coffee and Products Exhibition Fair took place. This is an event within the framework of the 9th Buon Ma Thuot Coffee Festival in 2025.
This event has the participation of 180 domestic and foreign units and enterprises with 435 booths displaying products, machinery, equipment, agricultural products in the coffee industry...
The fair also organizes a booth displaying OCOP products, typical agricultural products from localities across the country.
Mr. Truong Cong Thai - Vice Chairman of Dak Lak Provincial People's Committee - said: "The province owns the largest coffee growing area in Vietnam with over 200,000 hectares, annual output of over 535,000 tons. Dak Lak province has been contributing to making Vietnam affirm its position on the world coffee map.
The fair is an opportunity for businesses and investors to meet, exchange experiences, expand cooperation, and develop linkages. Thereby, affirming that Buon Ma Thuot has been an attractive destination with tourism potential, investment promotion in the coffee sector...".
According to the Vice Chairman of the Dak Lak Provincial People's Committee, the event is a testament to the province's efforts in promoting Vietnamese coffee in general and Buon Ma Thuot in particular to become a world-famous brand.
The province hopes that coffee products that are deeply processed and diverse, combined with modern technology, will increase export value. At the same time, Buon Ma Thuot coffee will get closer to consumers around the world.
On this occasion, the Vice Chairman of the Dak Lak Provincial People's Committee called on domestic and international businesses and investors to join hands so that coffee is not just a beverage. This is also a typical cultural symbol connecting people around the world and is the pride of Vietnam.
